Senior Engineer, Website & GTM Systems

About the Role

AvePoint is looking for a technical hands-on Senior Engineer to joinBusiness Operationsand serve as alead developerwithin theGTMEngineering 30% of this roles time is dedicated to hands-on coding scripting integration development and technical troubleshooting. The remaining 70% is dedicated to strategic technology planning architecture ownership and delivery execution across the GTM tech stack.

This person will act as a trusted technical advisor to Marketing Operations & Technology leadership translating businessobjectivesinto a prioritized technical roadmap whileremainingclose enough to the code and systems to build debug andvalidatesolutions directly when needed. The role requires strong engineering judgment hands-on technical depth and the ability to move fluidly between strategic planning and direct execution across three mission-critical areas:website architectureGTMinfrastructureand data foundation.

Key Responsibilities

Hands-On Engineering (30% of Time)

• Build test andmaintainintegrations scripts andautomationsacross the GTM tech stack.

• Debug frontend tracking tagging and consent implementations directly in code and using browser developer tools.

• Contribute code and technical fixes for website infrastructure CMS integrations and API-driven workflows.

• Use AI-assisted development tools to accelerate troubleshooting scripting and integration development.

• Validate technical designs through direct implementation and prototyping before handoff or scale-up.

Strategic Technology Planning and Delivery (70% of Time)

Own GTM technical roadmap

• Translate businessobjectivesand innovation priorities into a multi-quarter technical roadmap across the tech stack and web platform.

• MaintainAvePointsGTM architecture and integration strategy that improves scalability measurement and governance.

Support web front-end and back-end infrastructure

• Maintain the health performance availability and security of global web properties supporting the GTM stack across CDN cloud and application infrastructure.

• Partner with Engineering and DevOps to improve observability deployment reliability uptime and performance optimization across marketing web platforms.

• Develop andmaintaincustom Craft CMS modules and plugins to extend content workflows integrations and site functionality beyond out-of-the-box capabilities.

• Oversee incident response processes and operational readiness for deployments DNS SSL/TLS caching CDN routing and platform availability.

Own technical planning and delivery

• Provide technical delivery guidanceand draft technical requirementsassenior technical contributor.

• Implement SCRUM practices to increase delivery speed and predictability.

Supportdata infrastructure and measurement foundations

• Own strategy and governance for marketing and GTM data platforms pipelines event collection and identity alignment across systems from first touch to lifecycle.

Support compliance privacy and security by design

• Architect global consent logic and privacy orchestration including cookie compliance platforms such as Osano while protecting measurement and data integrity.

Job Requirements

EngineeringDelivery

• Proven experience as a senior technical contributor owning delivery outcomes including roadmap planning dependency management risk mitigation and stakeholder alignment.

• Strong operational execution with SCRUM-based delivery sprint planning and measurable throughput improvements.

• Comfortable operating asboth atechnical business partner able todirect technical strategy and personally execute hands-on engineering work.

Cloud Infrastructure and Web Platform

• Familiarity with modern website infrastructure and cloud platforms such as Microsoft Azure including CDN networking Kubernetes DNS and web application delivery concepts.

• Solid grounding in cloud architecture and web delivery (CDN DNS SSL/TLS caching) plus event-driven serverless and API integration patterns.

• Proventrack recorddesigning and delivering large-scale web applications with a focus on reliability performance security and cost efficiency.

Application& Languages

• Languages: JavaScript TypeScript HTML CSS SQL Python

• GTM Applications and Platforms: Craft CMS React Astro REST APIsCRM Marketing AutomationGraphQL Redis Microsoft Azure GitHub/GitLab Osano Google Tag Manager GA4 Postman Zapier/Make SegmentBigQuery

Headless CMS and Modern Frontend Architecture

• Experience supporting headless CMS and modern frontend architectures such as Craft CMS AstroGraphQLAPIs SSR/ISR rendering models and API-driven content delivery.

DevOps CI/CD and Deployment

• Working knowledge of CI/CD workflows Git-based development practices and deployment tooling using platforms such as GitLab or GitHub.

Caching Automation and Performance

• Understanding ofcaching strategies webhook-driven automation CDN cache invalidation and Redis-based application caching.

Website CookieCompliance

• Privacy orchestration experiencewith theability to architect global consentfor websitecookie compliance software such as OsanoTrustArc orOneTrust.

AI-Assisted Development

• Ability to use AI-assisted development tools such as GitHub Copilot or Google AI Studio to accelerate troubleshooting scripting automation and integration development.

Foundational Technical Literacy

• Web fundamentals: understands what HTML CSS and DOM elements are enough to guide an AI tool to scrape ormodifythem.

• API logic: understands REST APIs and JSON structures and how to use tools such as Postman Zapier or Make.

• Data literacy: basic SQL knowledge to query data in tools such as Segment orBigQuery.