Growth Executive (Content & Product Growth)

Growth Executive (Content & Product Growth)

Bengaluru 25 years

Role Overview

Join to support content-led growth for an AI-first multi-cloud governance product. This role combines content creation product storytelling and light growth execution.

Were looking for someone who enjoys writing understands how content supports product growth and can contribute ideas that improve awareness engagement and conversions.

What Youll Do

Create content for blogs LinkedIn website pages emails and product updates
Support feature launches and product announcements with clear messaging
Help maintain email outreach and CRM workflows (Zoho CRM EDM campaigns etc.)
Contribute to SEO website updates and organic content initiatives
Work with product and leadership teams to simplify technical topics into engaging content
Research trends competitor messaging and content opportunities
Bring fresh ideas for campaigns content formats and audience engagement
Support lead generation and nurture activities through content and email campaigns

Success Metrics

Content engagement and reach
Website and organic traffic growth
Leads generated through content and campaigns
Email campaign performance
Product awareness and audience engagement

What You Bring

25 years of experience in content marketing or B2B SaaS marketing
Strong writing and communication skills
Understanding of content marketing and basic SaaS growth funnels
Familiarity with SEO email marketing and LinkedIn.
Exposure to tools like Zoho CRM email automation platforms or analytics tools
Ability to simplify technical concepts into clear narratives
AI-native workflow mindset
Curious mindset with a willingness to experiment and learn

Strong Signal

Enjoys writing and building content systems
Understands how content contributes to growth and lead generation
Can connect product features to customer problems and use cases
Brings creative campaign and storytelling ideas
Interested in AI cloud SaaS or startup ecosystems

What This Role Is

This role focuses on content-first growth support at . Youll help create narratives support campaigns contribute to lead generation activities and improve how the product communicates with its audience across channels.