Campaign Manager
Coimbatore - India
Job Summary
- Develop execute and manage multi-channel B2B marketing campaigns with a focus on lead generation and engagement.
- Create compelling content and copy for email campaigns landing pages and marketing collaterals aligned with brand voice and goals.
- Analyze campaign performance metrics to determine when to start optimize or stop campaigns for maximum ROI.
- Ensure accurate audience segmentation targeting and database management for campaign effectiveness.
- Collaborate closely with internal teams to align campaign goals creatives and deliverables.
- Utilize marketing automation and email tools (preferably Adestra Instiller SendGrid) to design and deliver effective campaigns.
- Interpret data insights generate reports and recommend data-driven improvements.
- Demonstrate excellent communication skills and a deep understanding of UK and US accents for smooth coordination with global clients.
- Bring creativity and strategic thinking to campaign planning ensuring every project is both innovative and results-oriented.
- Take ownership of assigned tasks display accountability and ensure timely completion with minimal supervision.
- Excellent communication and written English skills. Proven experience in copywriting and creative ideation.
- Strong analytical mindset with the ability to make rational data-backed decisions.
- Proactive and self-driven capable of managing projects independently.
- Experience in B2B lead generation and email marketing campaigns.
- Hands-on experience with tools like Adestra Instiller SendGrid and similar platforms.
- Sound understanding of marketing principles campaign strategy and digital outreach processes.
Required Skills:
Excellent communication and written English skills. Proven experience in copywriting and creative ideation. Strong analytical mindset with the ability to make rational data-backed decisions. Proactive and self-driven capable of managing projects independently. Experience in B2B lead generation and email marketing campaigns. Hands-on experience with tools like Adestra Instiller SendGrid and similar platforms. Sound understanding of marketing principles campaign strategy and digital outreach processes.
Required Education:
Any Bachelors