Brand and Content Manager

Brand & Content Manager
Contract Employee - Maternity Coverage from August 2026 - January 2028

As Brand & Content Manager you own the strategy execution and quality of ServerManias brand identity and content experience across all channels. You lead product positioning efforts drive creative direction manage social media presence and oversee internal and external resources to produce consistent high-impact content. This role also leads the websites structure and messaging and collaborates across departments to support product launches campaigns and long-term growth.

Responsibilities

• Develop and evolve ServerManias brand identity across visual and messaging touchpoints
• Ensure brand consistency across all marketing assets including web social email video and product
• Build campaign messaging battlecards and product narratives in collaboration with Product and Sales teams
• Review and approve design deliverables to maintain high creative standards and alignment with strategy
• Own and execute the content strategy across blogs knowledge base web pages emails and video
• Manage writer output provide structured briefs and feedback and ensure brand voice consistency
• Oversee content quality assurance and publish assets via the CMS
• Direct information architecture and visual hierarchy for the company website
• Manage internal linking strategies page creation layout planning and navigation updates
• Collaborate with the dev team to implement SEO UX and conversion optimization best practices
• Mentor writers; delegate tasks to maximize impact and efficiency
• Work cross-functionally with Engineering Dev Sales and Ops to support content accuracy and alignment
• Track and manage content production spend; reduce costs through strategic outsourcing
• Respond to online reviews and social media feedback in a brand-aligned tone
• Oversee campaign execution across email video and product announcements
• Support CRM funnel design and automation for improved lead generation and conversion
• Analyze web social and content performance metrics; deliver insights to refine strategy
• Stay ahead of trends in branding content SEO and hosting industry best practices
  
  

Required Skills & Attributes

• Creative brand-first mindset with strong execution and project management skills
• Excellent written and verbal communication
• Deep understanding of digital content UX and performance marketing
• Social media fluency and platform trends awareness
• Ability to juggle priorities collaborate across teams and work independently
  
  

Experience Required

• 5 years of experience in brand content or digital marketing with proven ownership of multi-channel strategy and messaging
• Strong track record of leading brand direction across web email social media and video platforms
• Experience collaborating with cross-functional teams (e.g. product design engineering) to deliver clear and compelling content
• Demonstrated ability to manage writers vendors or freelancers with a focus on quality consistency and efficiency
• Skilled in content management systems (CMS) social scheduling tools and basic performance reporting
• Strong written and verbal communication skills with a brand-first mindset and attention to detail
• Comfortable managing both strategy and execution in a fast-paced high-growth environment
  
  

About ServerMania

ServerMania based in Stoney Creek ON Canada has proudly cultivated a lasting legacy spanning over two decades. The company is dedicated to evolving into a workplace that not only meets the diverse needs of the current team but also sets the stage for a future workforce to flourish. Proudly certified as a Great Place To Work ServerMania is committed to a detailed review of every professional application striving to build a workforce that thrives on happiness health and productivity.

Head Office: 205-1040 South Service Road Stoney Creek ON L8E 6G3 Job Type: Full Time (Temporary Parental Leave Coverage) Location: Hybrid

To apply: Please answer application questions accurately as these are intended to get to know you a bit better - just like a cover letter would do - and show us what kind of experience and skills you would bring to the table. While we thank all applicants only those selected for an interview will be contacted.

For additional information on our company please visit our career page: job description is only a summary of the typical functions of the position. It is not intended to be an exhaustive or comprehensive list of all job responsibilities tasks or duties. Additional relevant duties and tasks may be assigned as part of the job function in a way that best supports the organizational needs.

Required Experience:

Manager