Web Developer & Digital Marketing Specialist
Virginia Beach, VA - USA
Job Summary
At Commence were the start of a new age of data-centric transformation elevating health outcomes and powering better more efficient process to program and patient health. We combine quality data-driven solutions that fuel answers technology that advances performance and clinical expertise that builds trust to create a more efficient path to quality care.
With human-centered healthcare-relevant and value-based solutions we create new possibilities with data. We provide proof beyond the concept and performance beyond the scope with a focus on efficiencies that transform the lives of those we serve. With a culture driven by purpose straightforward communication and clinical domain expertise Commence cuts straight to better care.
The Web Developer & Digital Marketing Specialist is a hands-on developer who owns the build performance and growth of the Commence website. This full-time role pairs web development with website optimization SEO and web analytics. The specialist will translate company and customer needs into functional branded and search-optimized web experiences. Beyond development they will own SEO initiatives manage web analytics and identify opportunities to improve website performance user experience and lead generation.
- Design build and maintain responsive high-performing web pages and features for the Commence website using HTML CSS JavaScript and .
- Own the full web development lifecycle (design development testing and deployment) ensuring quality performance and brand consistency across every page.
- Manage and customize the Commence WordPress website including CMS administration PHP-based templating plugin management and custom functionality (or a willingness to learn PHP).
- Integrate and troubleshoot RESTful APIs and third-party tools (forms tracking marketing tools) handling asynchronous operations and ensuring optimal performance and data accuracy.
- Create responsive designs that work seamlessly across various devices and screen sizes in collaboration with the Sr. Visual Designer.
- Own and execute SEO initiatives including keyword research on-page optimization technical SEO best practices and content pathway improvements that increase organic visibility and traffic.
- Own website analytics including tracking configuration traffic and conversion monitoring and reporting that translates website performance into actionable recommendations.
- Build test and optimize landing pages user journeys and conversion pathways that support campaigns events and lead generation.
- Monitor core web vitals site navigation and content pathways; troubleshoot and resolve UI and performance issues.
- Partner with the Marketing Lead to translate brand direction and campaign goals into effective web experiences maintaining high graphic standards and brand consistency.
- Contribute to marketing performance reporting that connects web content and campaign activity to pipeline influence for leadership.
- Continuously discover evaluate and implement new technologies AI-assisted tools and best practices across front-end development SEO and web performance.
Qualifications
- Bachelors degree in computer science web development digital marketing a related field or equivalent combination of education and professional experience.
- In-depth understanding of the entire web development process (design development and deployment).
- 35 years of experience in front-end development or a hands-on web role ideally with exposure to SEO web optimization or digital marketing.
- Proficiency in and JavaScript with a strong understanding of their core principles.
- Solid understanding of HTML CSS and responsive design principles.
- Experience integrating RESTful APIs and handling asynchronous operations.
- Experience with PHP (or a strong willingness to learn PHP) for CMS templating and customization.
- Experience managing and maintaining WordPress websites including content updates plugin management CMS administration and troubleshooting website integrations.
- Familiarity with version control systems (e.g. Git) and modern front-end build tools.
- Demonstrated SEO experience including on-page optimization keyword research and technical SEO fundamentals.
- Proficiency with web analytics tools (e.g. Google Analytics/GA4 and Search Console) and the ability to turn data into clear recommendations.
- An eye for aesthetics design and brand consistency; prior UI/UX design experience is a plus.
- Excellent project management skills: self-directed and capable of working effectively in a highly kinetic environment.
- Excellent communication skills: able to facilitate own meetings as necessary comfortable working with customers as well as all levels of the organization.
Work Environment/Physical Demands
The work environment and physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
This is an office position. While performing the duties of this job the employee regularly works in a climate-controlled environment. Candidates must be able to sit read work on a computer and watch a computer screen for extended periods of time. Occasionally required to stand walk use hands and fingers kneel or crouch.
Commence is an equal employment opportunity for employer. All personnel processes are merit-based and applied without discrimination on the basis of race color religion sex sexual orientation gender identity marital status age disability national or ethnic origin military and veteran status or any other characteristic protected by applicable law.
is committed to providing equal employment opportunities to all applicants including individuals with disabilities. If you require reasonable accommodation to participate in the application process due to a disability please contact Human Resources at or .
Please note that unless you are requesting an accommodation all applications must be submitted through our online application system.
Required Experience:
IC
About Company
Commence delivers data transformation and clinical expertise that improve care access, reduce burn, and modernize healthcare systems.