VP, Integrated & Biddable Media

Digital Matter is seeking a Vice President of Integrated Biddable Media to lead the strategy evolution and delivery of our biddable capability across paid social paid search programmatic retail media and emerging auction-based channels. This is a senior leadership role for someone who can combine deep media expertise with enterprise-level judgment commercial ownership and a strong point of view on how data technology creativity and measurement should work together.

You will partner with senior client leaders and cross-functional teams to turn business priorities into integrated growth strategies. You will also build the operating systems talent standards and partner ecosystem required to deliver high-quality work at speed and scale.

What Youll Do

• Direct integrated biddable strategy across paid social paid search programmatic retail media and emerging channels with clear roles for each channel in the customer journey.
• Turn client business priorities into actionable audience investment creative data platform and measurement decisions.
• Serve as a trusted advisor to senior clients. Bring a point of view show the evidence name the tradeoffs and recommend a path forward.
• Guide planning activation optimization and measurement through channel leaders and specialists ensuring the work reflects the strategy and meets a consistent quality bar.
• Use working knowledge of major platforms to challenge assumptions assess platform and product choices interpret performance and direct optimizationwithout needing to be the day-to-day campaign operator.
• Manage biddable investment as a connected portfolio balancing near-term performance with brand customer and enterprise value.
• Connect biddable teams to strategy creative commerce CRM analytics and brand media so integration changes the work not just the meeting cadence.
• Shape testing and measurement agendas using incrementality experimentation attribution modeling platform signals and informed judgment.
• Advance practical uses of automation and AI that improve speed quality or insight with clear human ownership and controls.

• Manage relationships with platforms technology providers data partners and service partners holding them accountable for transparency performance and value.
• Support the commercial health and growth of the capability including scoping staffing pricing margin awareness retention and new-business development.
• Lead and develop managers and channel specialists creating clarity accountability and stronger decision-making across the team.
• Represent Digital Matter in senior client conversations pitches and industry discussions with a distinctive evidence-based point of view.

What Youll Bring

• Leadership experience in biddable or performance media with accountability for complex client portfolios teams and business outcomes.
• Deep expertise in paid social and strong working knowledge across paid search programmatic retail media commerce and emerging auction-based formats.
• A track record of connecting specialist channel excellence to integrated communications customer and growth strategies.
• Credibility with senior client executives and the ability to communicate complex technical commercial and measurement issues with clarity.
• Strong commercial judgment including experience with revenue pricing staffing margin partner economics and scope management.
• Practical fluency in experimentation incrementality attribution modeling first-party data privacy-aware activation and platform measurement.
• Experience scaling operating models automation or AI-enabled workflows while maintaining human oversight quality and accountability.
• Demonstrated success building leadership teams developing talent managing performance and creating succession plans.
• The ability to lead through ambiguity make informed decisions without perfect information and adjust quickly as evidence changes.
• Preference and commitment to maintain a hybrid model in New York and client travel as business needs require
• A collaborative leadership style grounded in transparency ownership curiosity and respect for functional expertise.

Base Salary Range:

$180000-$260000

The salary range posted is reflective of base salary which will be determined based on skills experience and qualifications. You will also be eligible for equity and benefits and company incentives.

What We Offer:

• Competitive salary
• Full coverage health insurance including Medical Dental and Vision
• 401K with company contribution
• Generous vacation daysin addition to company holidays sick days and summer Fridays
• Pre-taxed commuter benefits
• 16 weeks of paid parental leave
• And more...

What We Value

One Team.

Were all in. When we win we win together. When we miss we learn together. Collaboration isnt optional; its how we operate. Everyone plays a part everyone has a stake and every result belongs to all of us.

Maximum Transparency.

We are transparent both internally and externally. The value we deliver comes from leveraging those truths to drive actionable solutions that move the business forward.

Ownership Culture.

We believe in moving with purpose. We dont wait for perfect conditions - we identify opportunities make informed decisions and execute with speed and accountability. Success is measured by what we accomplish not just what we plan.

Digital Matter is an Equal Opportunity Employer and is committed to fair and equitable hiring practices. All hiring decisions at Digital Matter are based on strategic business needs job requirements and individual qualifications. All candidates are considered without regard to race color religion gender sexuality national origin age disability genetics or any other protected status

** Note to Recruiters and Placement Agencies: We do not accept unsolicited agency resumes. **