Sr. Director, Consumer Insights

About SimpliSafe

Were a high-tech home security company thats passionate about protecting the life youve built and our mission of keeping Every Home Secure. And weve created a culture here that cares just as deeply about the career youre building. Ours is a no ego culture of collaboration and innovation where those seeking their next challenge can find big opportunities and make a huge impact on the lives of all those who we protect. We dont just want you to work here. We want you to grow and thrive here.

Were embracing a hybrid work model that enables our teams to split their time between office and home. Hybrid for us means we expect our teams to come together in our state-of-the-art office on two core days typically Tuesday Wednesday or Thursday working together in person and choosing where they work for the remainder of the week. We all benefit from flexibility and get to use the best of both worlds to get our work done.

Why are we hiring

Well were growing and thriving. So we need smart talented and humble people who share our values to join us as we disrupt the home security space and relentlessly pursue our mission of keeping Every Home Secure.

Overview

SimpliSafe is seeking a Senior Director of Insights to lead research across SimpliSafe. This leader will be responsible for managing a best-in-class insights organization that deeply understands our customers prospects and marketand translates that understanding into clear actionable direction for the business.

As the senior-most insights leader you will own the design and quality of all quantitative research across Marketing Product and Customer Experience. You will also have dotted line oversight of User Experience research for Product/App and eComm. You will partner closely with leadership and cross-functional teams to ensure customer truth is embedded in strategic decisions product development go-to-market execution and end-to-end experience design.

This role requires a strong balance of strategic vision analytical rigor storytelling excellence and people leadership.

What Youll Own

Insights Function

• Own a deep holistic understanding of customers prospects and the market across the full customer journeyfrom awareness and acquisition through retention and advocacy
• Establish and maintain a clear source of customer truth to inform enterprise strategy strategic priorities and investment decisions
• Define research standards and best practices ensuring methodological rigor while balancing speed relevance and impact
• Own insights operations including tools vendor partnerships and budget

Go To Market Enablement

• Lead customer and market research that informs new products services and go-to-market motions across Marketing Product and Customer Experience.
• Deliver actionable marketing and brand insights to inform positioning messaging creative development and media optimization.
• Track customer satisfaction and identify opportunities to improve the end-to-end customer experience across sales onboarding support and service.
• Translate insights into clear compelling recommendations that drive alignment and measurable business impact

Leadership Influence & Team Development

• Lead and develop a high performing insights team
• Build a culture of collaboration and continuous learning where researchers regularly share insights approaches and lessons learned across domains
• Serve as a trusted thought partner to senior leaders across Marketing Product Customer Experience
• Champion a culture of curiosity customer obsession and evidence-based decision-making across the company.

What You Bring

• 12 years of experience in market research with significant people leadership experience
• Deep expertise across qualitative and quantitative methods including advanced analytics (e.g. clustering driver analysis MaxDiff)
• Proven experience partnering with Marketing Product Design and Customer Experience teams to deliver both ad-hoc and tracking insights
• Demonstrated ability to influence executive-level strategy and drive measurable business impact through insights
• Strong comfort operating in ambiguity setting vision and prioritizing work to deliver maximum impact
• Exceptional storytelling and communication skills with the ability to turn data into clear actionable recommendations
• A track record of building and scaling high-performing teams and fostering a culture of curiosity and customer obsession
• Passion for advocating for the customer and embedding customer-centricity into how decisions are made

What Values Youll Share

• Customer Obsessed - Building deep empathy for our customers putting them at the core of our work and developing strong long-term relationships with them.
• Aim High - Always challenging ourselves and others to raise the bar.
• No Ego - Maintaining a no job too small attitude and an open inclusive and humble style.
• One Team - Taking a highly collaborative approach to achieving success.
• Lift As We Climb - Investing in developing others and helping others around us succeed.
• Lean & Nimble - Working with agility and efficiency to experiment in an often ambiguous environment.

What We Offer

• A mission- and values-driven culture and a safe inclusive environment where you can build grow and thrive
• A comprehensive total rewards package that supports your wellness and provides security for SimpliSafers and their families (For more information on our total rewards please click here)
• Free SimpliSafe system and professional monitoring for your home.
• Employee Resource Groups (ERGs) that bring people together give opportunities to network mentor and develop and advocate for change.

The target annual base pay range for this role is $202100 to $269500

This target annual base pay range represents our good-faith estimate of what we expect to pay for this role. We use a market-based compensation approach to set our target annual base pay ranges and make adjustments annually. We carefully tailor individual compensation packages including base pay taking into consideration employees job-related skills experience qualifications work location and other relevant business factors.

Beyond base pay we offer a Total Rewards package that may include participation in our annual bonus program equity and other forms of compensation in addition to a full range of medical retirement and lifestyle benefits. More details can befound here.

Were committed to fair and equitable pay practices as well as pay transparency. We regularly review our programs to ensure they remain competitive and aligned with our values.

We wholeheartedly embrace and actively seek applications from all individuals no matter how they identify. We are committed to cultivating a diverse and inclusive workplace and we believe our work is enriched when we incorporate a multitude of perspectives backgrounds and experiences. We want everyone who works here to thrive and contribute to not only our mission of keeping every home secure but also to making our workplace safe and supportive for others. If a reasonable accommodation may be needed to fully participate in the job application or interview process to perform the essential functions of a position or to receive other benefits and privileges of employment please contact.