Senior Strategic Planner
El Segundo, CA - USA
Job Summary
At Saatchi we believe in creating ideas that can live anywhere. And we believe that when we work as a team nothing is impossible. We strive to bring out the best in each other and in ourselves and expect applicants to understand the value of close collaboration. We also believe that creating transformational work requires initiative an entrepreneurial spirit and a bold commitment to achieving measurable results and business success for the Clients we service.
Big picture you will work with teams in developing and implementing strategies that solve clients problems and inspire new ideas and work that gets people excited. You will be asked to think like a marker not an advertiser.
Success for this position is measured in the ability to partner with teams within the agency to develop strategies that inspire ideas and work that is contextually relevant across all media from mobile to social to broadcast as well as highly targeted data-informed content. And you must bring our clients along on this ride.
The candidate must be a change agent who is excited to contribute to the culture in our planning department
WE ARE...
Agents of culture. We are curious about all of the beliefs passions activities and places where people and our clients brands live and intersect. We work to discover the challenges we need to solve and the human truths that will help us do that. We interrogate the data and listen to our own hearts. We are audacious enough to be original. Then we turn all of that into something so simple so true and so clear that it will inspire teams to be even more audacious.
A Senior Strategic Planner will take the lead in synthesizing complex data and cultural truths owning the creation of inspiring briefs and driving the development of overarching strategy POVs. The candidate ideally has 5 years of strategic/account planning experience.
Strategic Leadership: Youll take complex data deep research and cultural observations and distill them into clear insights the team can actually use.
Creative Inspiration: Youll take business data and real cultural insights translating them into clear inspiring briefs that give our creative teams exactly what they need to make work that actually impacts culture.
Cultural Authority: Youll spot emerging trends and consumer behaviors before they peak figuring out how to turn those cultural moments into business opportunities.
Cross-Functional Partnership: Youll act as a trusted partner to the creative account media and data teams working closely together to turn strategy into reality.
Research Mastery: You bring deep expertise in designing analyzing and interpreting both quantitative and qualitative research combined with a natural ability to synthesize the details and identify the most interesting insights and takeaways.
Presentation & Selling: You know how to build a compelling presentation and confidently sell your strategic point of view to senior leadership and clients.
Mentorship: Youll look out for the junior planners guiding their growth and actively shaping the everyday culture of the department.
Travel: You are ready and willing to travel whenever the project requires it.
Minimum of a Bachelors Degree
5 years of strategic/account planning experience
Have a strong opinion and be willing to listen to others opinions
Must have experience leading the development of strategy and acting as a trusted partner to creative account and data teams
Must have strong presentation skills be able to develop presentation materials that are clear and concise and confidently sell a strategic point of view to senior leadership and clients
Must be a self-starter demonstrate strong attention to detail and actively guide the growth of junior planners
Innate curiosity to want to understand culture people and the enduring logic behind what makes them tick
Highly tuned creative instinct - ability to identify a great idea protect it and translate hard data into briefs that inspire work that actually impacts culture
Creative problem solving skills
Ability to bring audiences and strategies to life in compelling ways
Must have excellent verbal and written communication skills and be a confident writer
Must have deep expertise designing analyzing and interpreting quantitative and qualitative research
Our Publicis Groupe motto Viva La Différence means were better together and we believe that our differences make us stronger. It means we honor and celebrate all identities across all facets of intersectionality and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage dental vision disability 401K as well as parental and family care leave family forming assistance tuition reimbursement and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically please contact
All your information will be kept confidential according to EEO guidelines.
Required Experience:
Senior IC
About Company
Publicis Media is one of the four solutions hubs of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare. Led by Steve King, CEO, Publicis Media is powered by its five global brands, Starcom, Zenith, Spark ... View more