Senior Principal, Market Intelligence

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Were obsessed with making hard work pay off for our people our customers and the world around us. As a Fortune 500 company and a leading AI platform for managing people money and agents were shaping the future of work so teams can reach their potential and focus on what matters most. The minute you join youll feel it. Not just in the products we build but in how we show up for each other. Our culture is rooted in integrity empathy and shared enthusiasm. Were in this together tackling big challenges with bold ideas and genuine care. We look for curious minds and courageous collaborators who bring sun-drenched optimism and drive. Whether youre building smarter solutions supporting customers or creating a space where everyone belongs youll do meaningful work with Workmates whove got your return well give you the trust to take risks the tools to grow the skills to develop and the support of a company invested in you for the long haul. So if you want to inspire a brighter work day for everyone including yourself youve found a match in Workday and we hope to be a match for you too.

About the Team

We equip Workday to win. The Competitive and Market Intelligence team delivers ethical systematic insights that drive differentiated customer value maximize opportunities and give decision-makers foresight into the competitive landscape.

Our team is focused on transforming and scaling Workdays Competitive and Market Intelligence function into an AI-first platform enabling deep insight and foresight into Workdays dynamic and rapidly changing competitive markets. We are rebuilding a focus on the field and sellers activating new technologies and partnerships across every part of the stack and driving a customer-centric culture that prioritizes evaluating and meeting or exceeding the needs of our internal partners prospects and customers.

Our culture is defined by curiosity collaboration and challenge. We maintain strong intellectual curiosity about our markets competitors and customers. We hold ourselves to a high standard of collaboration and accountability within our team and with our partners across the business. And we are not afraid of challenge as we work within Workday to support the Chapter Four transformation and adapt our own ways of working and thinking to this new model.

About the Role

As a Senior Principal on the Competitive and Market Intelligence team you will be a foundational member of our Research Excellence pillar responsible for building executing and maintaining the programs and infrastructure that power our customer focus and self-service model.

Job Responsibilities:

• Owning and executing the teams win-loss program end-to-end including defining Key Intelligence Questions selecting and prioritizing opportunities for inclusion and maintaining technical connectivity between our win-loss partner platforms and Workdays GTM systems

• Translating win-loss findings into actionable insights and delivering them to key partners and decision-makers throughout the business

• Designing and activating market intelligence systems including dashboards reporting and self-service tools that enable partners to access the insights they need when they need them

• Building and maintaining the research infrastructure that supports scalable repeatable and high-quality competitive and market intelligence

About You

• 12 years of experience in competitive intelligence or market intelligence in an enterprise environment.

• 12 years of experience in market research strategy or a related analytical discipline.

• 10 years of professional experience within a software as a service focused organization.

• Experienced in applying both quantitative and qualitative methodologies for systematic research planning execution and analysis with the ability to break down ambiguous problems into structured actionable research frameworks that yield clear insights.

• Skilled in managing complex cross-functional projects from initiation through delivery including upward management managing internal clients and partners and allocating team resources to balance priorities and deliver results on time.

• Strong communicator with a focus on clarity and impact including experience with bottom-line-up-front writing structured communication frameworks visual presentation of quantitative data executive-level presentations meeting facilitation and conducting interviews.

• Committed to fostering a collaborative team environment including giving and receiving feedback openly having a positive impact on the people around you and contributing to team leadership and the growth of colleagues.

• Experienced in cross-functional leadership and building productive relationships with internal partners with a consistent focus on understanding their needs and delivering measurable impact.

• Hands-on experience with win-loss analysis or other GTM-centric competitive and market intelligence programs including designing research methodologies managing vendor partnerships and connecting intelligence outputs to go-to-market systems and workflows.

• Bachelors degree in a relevant field such as Business Marketing Economics or a related discipline (MBA preferred).

Workday Pay Transparency Statement

The annualized base salary ranges for the primary location and any additional locations are listed below. Workday pay ranges vary based on work location. As a part of the total compensation package this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidates compensation offer will be based on multiple factors including but not limited to geography experience skills job duties and business need among other things. For more information regarding Workdays comprehensive benefits please click here.

Primary Location:

Primary Location Base Pay Range: $188600 USD - $282800 USD

Additional US Location(s) Base Pay Range: $159200 USD - $282800 USD

Our Approach to Flexible Work

With Flex Work were combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections maintain a strong community and do their best work. We know that flexibility can take shape in many ways so rather than a number of required days in-office each week we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers prospects and partners (depending on role). This means youll have the freedom to create a flexible schedule that caters to your business team and personal needs while being intentional to make the most of time spent together. Those in our remote home office roles also have the opportunity to come together in our offices for important moments that matter.

Pursuant to applicable Fair Chance law Workday will consider for employment qualified applicants with arrest and conviction records.

Workday is an Equal Opportunity Employer including individuals with disabilities and protected veterans.

Workday is committed to providing reasonable accommodations for qualified individuals during our application process in order to perform one or more essential functions of their job as well as regarding the use of AI tools for employment decision-making to any degree. Please see below for more details including how to request an accommodation as a qualified veteran due to a disability or for religious reasons or as otherwise provided under applicable law.

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