Senior Marketing Specialist

Victor

Victor is seeking a strategic execution-oriented Product Marketing Lead to define how our solutions are positioned messaged and brought to market. This role will partner closely with product sales and business leadership to translate complex capabilities into compelling client-centric narratives that drive awareness lead generation and revenue growth.

The ideal candidate is a strong product marketer with experience building differentiated messaging leading go-to-market strategy enabling sales and developing thought leadership in a dynamic matrixed environment. This individual will bring a global mindset a data-driven approach and the ability to influence across functions while ensuring consistency and impact across all marketing touchpoints.

We can count on you to:

Positioning & Messaging

• Develop clear differentiated positioning and messaging frameworks for products solutions and platforms
• Ensure consistent messaging across all channels and touchpoints

Go-to-Market Strategy

• Lead go-to-market strategy for new products enhancements and features partnering closely with the business and sales
• Define target segments buyer personas and customer profiles
• Develop launch playbooks that align cross-functional stakeholders around shared goals and timelines

Sales Enablement

• Create and maintain library of high-impact education and sales tools including thought-leadership one-pagers case studies product guides etc.
• Equip the business and sales with targeted value propositions and competitive messaging
• Partner with sales to develop regional-specific targeted campaigns

Market & Competitive Intelligence

• Monitor the competitive landscape and synthesize insights into actionable strategy
• Analyze marketing results and customer impact to inform positioning and roadmap priorities
• Track market trends and broker/insured behavior to identify new marketing opportunities

Content & Thought Leadership

• Partner with marketing content team members and carrier partners to develop thought-leadership and educational materials
• Partner with publications and associations to develop thought-leadership and campaigns to support business strategy
• Contribute to thought leadership initiatives that elevate brand credibility subject matter expertise and authority in the market
• Operate with a global mindset ensuring all impacted regions and markets are considered when developing content campaigns and go-to-market strategies.

Leadership & Collaboration

• Collaborate with the business sales operations and leadership on strategy and priorities
• Service as marketing stakeholder with leadership
• Operate with a data-driven mindset setting clear KPIs and measuring the impact of marketing efforts
• Approach business goals with curiosity and creativity remaining open to new ideas outside perspectives and adapting strategies with confidence when results demand it.

Event Management

• Lead the planning and executive for client-facing events
• Partner with sales and the businesses on industry conference participation

What you need to have:

• Bachelors degree in Marketing Communications Business or a related field.
• Significant experience in product marketing go-to-market strategy integrated marketing or a related discipline.
• Proven ability to develop product positioning messaging and sales enablement materials that drive business results.
• Experience partnering cross-functionally with sales product operations and senior leadership.
• Strong analytical skills with the ability to translate market and performance data into actionable marketing strategy.
• Excellent written verbal and presentation skills.
• Demonstrated ability to manage multiple priorities in a fast-paced matrixed environment.

What makes you stand out:

• Experience in insurance insurtech financial services or a related B2B industry.
• Familiarity with broker and insured audiences and market dynamics.
• Experience supporting global or multi-regional go-to-market initiatives.
• Experience leading thought leadership and external visibility programs.

Why Join our team:

We help you be your best through professional development opportunities interesting work and supportive leaders.

We foster a vibrant and inclusive culture where you can work with talented colleagues to create new solutions and have an impact on colleagues clients and communities.

Our scale enables us to provide a range of career opportunities as well as benefits and rewards to enhance your well-being.

Victor offers a connected culture of talented inspired individuals and a work environment where colleagues can grow and succeed. At Victor your voice is heard your skills are sharpened and your ambitions nurtured. We value diversity in thought and background and are looking for individuals who are up for the challenge of creating the insurance enterprise of the future. If thats you join us on our journeywith us by your side youll be ready to tackle tomorrows challenges. Victor Insurance Managers LLC (Victor) is one of the worlds largest managing general underwriters with locations in the US Canada UK Netherlands Germany Italy and Australia. It handles more than $4 billion USD in premium on behalf of numerous insurance carriers through a large network of more than 20000 active insurance agents and brokers. With deep specialized underwriting expertise the company delivers a wide range of insurance solutions from specialty property and casualty and professional liability insurance to group and retiree benefits. Victor is committed to building on 65-plus years of experience to develop products and services that address the complex needs of its customers. For more information visit .

Victor US is the flagship business of Victor operating under the legal name Victor Insurance Managers LLC. It is a leading managing general agent in the US with a rich history in specialty insurance and offering a unique range of products and programs distributed through independent brokers and agents. The company is committed to making insurance easier for brokers agents and their clients through specialized underwriting expertise personalized customer service and a responsive technology-oriented business approach. For more information visit .

Marsh (NYSE: MRSH) is a global leader in risk reinsurance and capital people and investments and management consulting advising clients in 130 countries. With annual revenue of over $27 billion and more than 95000 colleagues Marsh helps build the confidence to thrive through the power of perspective. For more information visit or follow us on LinkedIn and X.

Marsh is committed to embracing a diverse inclusive and flexible work environment. We aim to attract and retain the best people and embrace diversity of age background disability ethnic origin family duties gender orientation or expression marital status nationality parental status personal or social status political affiliation race religion and beliefs sex/gender sexual orientation or expression skin color veteran status (including protected veterans) or any other characteristic protected by applicable law. If you have a need that requires accommodation please let us know by contacting

Marsh is committed to hybrid work which includes the flexibility of working remotely and the collaboration connections and professional development benefits of working together in the office. All Marsh colleagues are expected to be in their local office or working onsite with clients at least three days per week. Office-based teams will identify at least one anchor day per week on which their full team will be together in person.

The applicable base salary range for this role is $91000 to $182000.

The base pay offered will be determined on factors such as experience skills training location certifications education and any applicable minimum wage requirements. Decisions will be determined on a case-by-case addition to the base salary this position may be eligible for performance-based incentives.

We are excited to offer a competitive total rewards package which includes health and welfare benefits tuition assistance 401K savings and other retirement programs as well as employee assistance programs.