Senior Marketing Coordinator

Shape Process Automation a SHAPE Technologies Group (SHAPE) company is a global high-tech engineering and process automation provider. We develop integrated manufacturing strategies and industrial automation solutions for Tier I and Tier II suppliers and beyond. Our comprehensive approach and the passionate team behind it are how were redefining manufacturing with robotic automation.

We take a holistic view of clients manufacturing operations designing and implementing the right production strategies and solutions to meet their needs.

Why work for Shape Process Automation

Be a part of a unique group of people who not only love what they do but love the technology. Our team is comprised of talented individuals who have purpose creativity and passion. Our global presence products and people are expanding the definition of possible connecting customers and emerging markets to the manufacturing processes of tomorrow.

We are committed to the professional growth and personal well-being of our team. We offer a competitive benefits package to help meet your financial physical and emotional needs. Our benefits programs are designed to support the growth of individuals allowing team members to focus on Company vision and be fully engaged both at work and at home.

Together we tackle the toughest manufacturing challenges and drive industry innovation. But the most important common thread binding our teams is a shared genuine passion to help our customers achieve greatness.

Summary

Shape Process Automation (SPA) is seeking a Senior Marketing Coordinator to join our growing marketing team. This role is responsible for executing marketing initiatives that strengthen SPAs brand support business growth and drive customer engagement across digital and traditional channels. The Senior Marketing Coordinator will manage social media email marketing content creation marketing assets and lead generation activities. While the primary focus is marketing this position will also provide occasional sales support and assist with inbound lead coordination. Success in this role will be measured by marketing campaign performance lead generation and overall contribution to business growth.

ESSENTIAL DUTIES AND RESPONSIBILITIES include but are not limited to the following:

• Execute SPAs marketing strategy across digital print and email channels to support business objectives brand awareness and market growth.
• Develop and maintain integrated content calendars aligned with company initiatives and strategic priorities.
• Create manage and distribute high-quality marketing content including social media posts graphics videos brochures email campaigns and other promotional materials.
• Manage and grow SPAs social media presence across LinkedIn and other relevant platforms driving engagement audience growth and brand visibility.
• Collaborate with internal subject matter experts to translate complex technical concepts into clear customer-focused messaging that supports marketing and brand objectives.
• Plan and execute email marketing campaigns including newsletters product announcements customer communications audience segmentation and performance optimization.
• Develop and implement marketing campaigns that support trade shows and customer events maximizing awareness and engagement before during and after events.
• Track analyze and report on marketing performance metrics including social media engagement email marketing results campaign effectiveness and provide recommendations for continuous improvement.
• Maintain and organize marketing assets including brochures photos videos presentations and digital content ensuring brand consistency and accessibility across the organization.
• Serve as a primary point of contact for inbound customer inquiries responding to calls and emails
• Act as a cross-functional liaison between sales and marketing to ensure alignment and seamless customer experience
• Continuously build knowledge of industrial automation technologies applications market trends and competitive positioning to strengthen marketing content and communications.
• Regular and predictable attendance is an essential function of this position.

SUPERVISORY RESPONSIBILITIES

• This position has no direct supervisory responsibilities.

TRAVEL

• Less than 10%

LOCATION

• This position is primarily hybrid with a minimum of three days per week onsite.
• However remote work arrangements may be considered based on business needs and candidate experience.

Qualifications

REQUIRED KNOWLEDGE SKILLS ABILITIES:

• Strong written communication and content creation skills with the ability to adapt messaging for different social media platforms and audiences
• Experience with social media management and content calendars
• Working knowledge of sales processes lead management CRM systems and digital marketing fundamentals
• Ability to collaborate cross-functionally and support sales marketing and technical teams in a fast-paced environment
• Highly organized self-starter with strong attention to detail and a goal-oriented mindset

EDUCATION and EXPERIENCE:

• Bachelors degree (or equivalent) in marketing business or related field
• 3 -5 years of experience in a sales support marketing or hybrid commercial role preferably in a B2B or manufacturing /industrial environment.

CERTIFICATES LICENSES AND REGISTRATIONS:

• None required.

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job the employee is regularly required to sit; use hands to finger handle or feel. The employee is occasionally required to stand; walk; talk or hear; climb or balance; stoop kneel crouch or crawl; reach with hands and arms. The associate must occasionally lift and/or move up to 15 pounds. Specific vision abilities required by this job include close vision color vision and ability to adjust focus.

Required Experience:

Senior IC