Senior Designer, Brand Experience Designer

Job Description

The Web Apps & Emerging Experiences is a senior design group focused on shaping what is next for GMs digital ecosystem. Within this group is the newly formed Digital Brand Experience team. We work ahead of roadmap execution exploring new interaction models technologies and customer behaviors across web mobile and intelligent experiences. As a multi-disciplinary designer you will help define futurefacing experience paradigms through concept work prototyping and interaction frameworks that influence longterm product and brand direction. This role blends handson design craft with sharp technical skills and close collaboration with product engineering marketing and research partners to create engaging experiences that will resonate with our customers and attract new customers.

• Lead exploration and definition of future digital experience paradigms across web and mobile platforms.
• Develop a point of view about how we shape the future vision of design at GM validate it and create conditions for the work to come to life with each digital experience.
• Reimagine end-to-end experiences for the web from 0 to 1 identify and document new interaction models and prototype north star concepts that can inspire our longterm digital strategy.
• Navigate ambiguous cross-cutting problems that require strategic thinking design rigor and a deep understanding of business goals.
• Establish experience frameworks and design patterns that product teams can evolve into web components and patterns that can be contributed back to the design system.
• Define experiential language interaction principles and storytelling approaches for emerging digital journeys that are ownable brand-aligned and cohesive across GM.
• Partner closely with product engineering research and marketing teams to validate concepts through experimentation.
• Collaborate with crossfunctional teams to translate emerging technologies and behaviors into actionable design direction that can be tested and implemented.
• Participate in design reviews iterate based on feedback and present work with a focus on visual clarity craft quality and execution excellence.
  

• Bachelors degree in Design HumanComputer Interaction or a related field or equivalent professional experience.
• 7 years of experience in digital product and experience design including senior roles.
• Proven experience designing conceptdriven futurefacing work across web and mobile platforms.
• Demonstrated ability to define interaction models experience architectures complex patterns and design frameworks at a system level.
• Advanced proficiency with digital design and prototyping tools commonly used for concept and interaction development. Figma is a must. AI tools are a bonus.
• Solid communication skills with the ability to present complex ideas clearly to the broader team and stakeholders.
• A portfolio that demonstrates strong brand design and visual design skills with compelling evidence of care in typography hierarchy color and motion.
• Strong UX skills and case studies in your portfolio that show how you translate UX strategy into user journeys that improve the customer experience.

• 10 years of relevant professional experience
• Experience working in an advanced exploratory or innovationfocused design team.
• Background in integrating emerging technologies such as automation intelligence or new input modalities into digital experiences.
• Experience aligning companylevel product strategy roadmap decisions or platform vision through design.
• Proven ability to collaborate with multiple teams and elevate design quality.
• Experience operating within large matrixed organizations with distributed teams.
• Proactive about finding gaps and filling them with possible solutions
• Proven ability to demonstrate curiosity by learning new technologies and honing your design skills.

GM does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need GM immigration sponsorship now or in the future. This includes direct company sponsorship entry of GM as the immigration employer of record on a government form and any work authorization requiring a written submission or other immigration support from the company (e.g. H1-B OPT STEM OPT CPT TN J-1 etc). This role is categorized as remote. This means the selected candidate may be based anywhere in the country of work and is not expected to report to a GM worksite unless directed by their manager. This job is not eligible for relocation benefits. Any relocation costs would be the responsibility of the selected candidate.

About GM

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Benefits Overview

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