Senior Data Science and Analytics Analyst

Publicis Groupe


Job Location:

Miami, FL - USA

Monthly Salary: Not Disclosed
Posted on: Yesterday
Vacancies: 1 Vacancy

Job Summary

Company Description

Hi thereat Razorfish were leaders in whats next. Since the dawn of the internet weve helped brands move first through every era of transformation defining what digital means for business and now leading brands into the age of AI. Everyone has a prediction. Razorfish has a track record.

Named a Most Innovative Agency three years running () by Campaign US our work reflects a proven ability not just to anticipate whats coming but to help our clients actively shape the future. No matter the trend or cultural moment delivering real business impact wouldnt be possible without our people. We bring together curious driven and diverse thinkers who challenge convention push boundaries and hold a high bar for creative excellence.

If youre motivated to work alongside top performers push the boundaries of whats possible and help define where technology business and marketing are headed nextthis is the place to do it.


Join us at .

Overview

We are seeking a highly analytical and meticulous Senior Analyst to support media analytics and measurement across campaigns. This role is responsible for transforming data into clear actionable insights that inform campaign optimization and support future planning.

The Senior Analyst partners with media strategy and analytics teams to ensure data is accurate insights are relevant and outputs are polished and decision-readywith a focus on enabling faster smarter media decisions.

Responsibilities

  • Analyze cross-channel media performance and deliver insights to support campaign optimization and planning
  • Translate data into clear findings and actionable recommendations
  • Support development and execution of measurement frameworks and learning agendas
  • Conduct audience competitive and performance analysis to inform strategy
  • Partner with media teams to identify in-flight optimization opportunities
  • Build and maintain dashboards and reports that are intuitive and decision-ready
  • Support data automation and pipeline development (e.g. GCP )
  • Ensure data accuracy consistency and quality across outputs
  • Contribute to presentations with insightful storytelling not just data reporting

Core Capabilities (Strategy Analytics & Tools)

  • Applies core media principles to distinguish between symptoms and drivers of performance connecting media investment audience strategy creative effectiveness and channel mix to business outcomes.
  • Applies measurement frameworks to analyze media performance and audience behavior
  • Identifies performance drivers trends and optimization opportunities
  • Synthesizes data across sources into clear actionable insights
  • Uses tools (CM360 Meta Adobe/GA4 Tableau/Looker ) to analyze and visualize data effectively
  • Supports automation efforts to reduce manual reporting and improve efficiency
  • Applies analytical thinking to answer business and campaign performance questions
  • Maintains strong data quality organization and taxonomy standards

Communication & Collaboration

  • Translates data into clear concise insights and recommendations
  • Contributes to client and internal discussions with fact-based data-driven input
  • Supports development of polished presentations and reporting outputs
  • Partners with cross-functional teams to ensure alignment on performance and insights
  • Continuously improves deliverables to move from reporting toward insight-driven storytelling

Qualifications

  • 35 years of experience in media analytics marketing analytics or data analysis
  • Strong understanding of paid media metrics performance drivers and campaign structure
  • Experience translating data into insights and actionable recommendations
  • Familiarity with measurement frameworks and performance analysis approaches
  • Proficiency in analytics and visualization tools (e.g. Adobe Analytics GA4 Tableau Looker)
  • Experience with data tools or automation (e.g. Excel SQL or similar)
  • Strong attention to detail and ability to deliver accurate high-quality outputs
  • Effective communication skills with ability to present insights clearly and concisely

Additional Information

The Power of One starts with our people! To do powerful things we offer powerful best-in-class wellness and benefits offerings include:


Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation Annual Sick Days Volunteer Days Holiday and Identity days and more
Matching Gifts programs
Flexible working arrangements
Work Your World Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees are reviewed on an annual basis and are governed by the terms of the applicable plan documents.

Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race color ethnicity religion creed sex sexual orientation gender gender identity gender expression pregnancy childbirth and related medical conditions national origin ancestry citizenship status age disability medical condition as defined by applicable state law genetic information marital status military service and veteran status or any other characteristic protected by applicable federal state or local laws and ordinances.

If you require accommodation or assistance with the application or onboarding process specifically please contact

All your information will be kept confidential according to EEO guidelines.

Compensation Range: USD $73150.00 - USD $96200.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law compensation will be determined based on the skills qualifications and experience of the applicant along with the requirements of the position and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles the Company will offer medical coverage dental vision disability 401k and paid time off. The Company anticipates the application deadline for this job posting will be 9/1/2026.

Required Experience:

Senior IC

Company DescriptionHi thereat Razorfish were leaders in whats next. Since the dawn of the internet weve helped brands move first through every era of transformation defining what digital means for business and now leading brands into the age of AI. Everyone has a prediction. Razorfish has a track re...

About Company

Publicis Media is one of the four solutions hubs of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare. Led by Steve King, CEO, Publicis Media is powered by its five global brands, Starcom, Zenith, Spark ... View more

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