Senior Creative, Video
New York City, NY - USA
Job Summary
Be Part of Whats Next
Bring bold ideas to life through premium branded video that reaches millions of consumers across some of the worlds most trusted media brands. As Senior Creative Video youll shape innovative storytelling that delivers measurable business impact while setting the creative standard for HearstMades next generation of branded content.
About Hearst Magazines (Why Us)
Hearst Magazines is home to 30 leading global media brands including Cosmopolitan ELLE Esquire Good Housekeeping Harpers BAZAAR Mens Health Oprah Daily Popular Mechanics Prevention Road & Track Runners World Seventeen and Womens Health. Across digital print social video and experiential platforms we create trusted content and meaningful connections that reach millions of passionate consumers every month. At HearstMade our award-winning creative studio we partner with world-class brands to develop innovative audience-first content that delivers measurable results.
Key Responsibilities (What You Are Doing)
- Lead the creative development and execution of branded video campaigns from concept through final delivery across Hearsts portfolio of iconic brands.
- Translate client objectives audience insights and business goals into compelling platform-native video concepts and creative strategies.
- Develop original formats recurring franchises and scalable content ideas optimized for YouTube Instagram TikTok and emerging platforms.
- Drive creative excellence throughout pre-production production and post-production by developing treatments directing select shoots reviewing edits and providing clear creative guidance.
- Balance brand integration with editorial storytelling to create content that resonates with audiences while delivering measurable client outcomes.
- Leverage YouTube expertiseincluding channel strategy titles thumbnails audience retention watch time and viewing behaviorto maximize content performance.
- Use audience insights and performance data to refine creative recommendations and continuously improve future content strategies.
- Partner closely with producers strategists editors designers analytics teams sales partners and clients while serving as a senior creative voice across projects.
Qualifications (What Were Looking For)
- 8 years of experience creating producing or leading branded editorial social or digital video content.
- Demonstrated success developing video content that drives audience growth engagement and measurable business results.
- Deep expertise in YouTube strategy content optimization audience development and platform best practices.
- Strong portfolio showcasing exceptional storytelling creative thinking and high-quality branded or editorial video work.
- Experience leading creative projects across concept development production and post-production.
- Strong editorial judgment with expertise in story structure pacing visual storytelling and post-production workflows.
- Ability to direct creative partners and influence cross-functional teams without formal people management responsibilities.
- Comfortable presenting creative concepts strategy and performance-driven recommendations to clients and executive stakeholders.
- Proficiency with Adobe Creative Cloud including Premiere Pro After Effects Photoshop and Illustrator; familiarity with modern creator tools and AI-powered creative workflows is a plus.
- Collaborative commercially minded and energized by working in a fast-paced highly creative environment.
- This role is based in New York City and follows a hybrid schedule with four days per week in the office.
Benefits (What We Offer)
- Work with the Best: Collaborate with top-tier professionals across media advertising tech fashion lifestyle and publishing shaping the future of these dynamic industries.
- Grow Your Skills: Unlock your potential with access to innovative training programs immersive workshops and exclusive industry events.
- Work-Life Harmony: Enjoy the flexibility of hybrid work empowering you to balance professional success with personal priorities.
- Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
- Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical dental and vision insurance from Day 1.
- Plan for Your Financial Future: Enjoy competitive financial perks including a 401(k) plan with a generous company match.
The base salary range for this role is $149000$168000. This position is not eligible for bonus or commission compensation. Actual compensation will be determined based on experience skills qualifications and location.
Hearst Magazines is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability protected veteran status or any other characteristic protected by law.
Required Experience:
Senior IC
About Company
Hearst Television (HTV) owns and/or operates 35 television and two radio stations serving 27 media markets across 39 states reaching over 22 million U.S. television households. HTV is recognized as one of the industry's premier broadcasting companies and has been honored with numerous ... View more