Senior Associate, SEO SEM

Infinite Roar Publicis Medias fastest-growing agency is the new force in the media landscape. We are built for those clients looking to drive transformation and weve created an approach especially tailored to the unique needs of disruptive fast-growing brands. We combined the agility and personalized attention of a boutique agency with the unrivaled resources and expertise of a global powerhouse.

The Senior Associate SEO/SEM is the key support resource for the Search team. The Senior Associate assists with tactical outputs like keyword research meta data development quality assurance optimization and implementation/results analysis. The goals for the role are to learn and apply basic search principles that support short- and long-term strategies for clients online search campaigns. The media specialist will be the day-to-day steward of search media execution responsible for monitoring and maintaining campaign development activation and performance

Knowledge

• Knows how the agency works and how jobs flow through the agency
• Understands basic mathematical concepts
• Basic computer skills/programs with strong understanding of Excel
• Has a basic understanding of digital marketing
• Basic grasp of high-level concepts of SEO and SEM
• Solid writing skills

Internal: Operations Tactics and Strategy

• Coordinate with manager to understand clients goals and client deliverables
• Research keywords target audience utilized in search
• Assist with search keyword and content recommendations
• Assist in pulling performance reports organizing data providing insights and optimizations
• Responsible for learning all relevant tools for reporting analytics and competitive analysis - bid management platforms analytics platforms etc.
• Diligently and flawlessly executes on assigned area of project
• Campaign set-up within platforms including campaign creation uploading assets tagging and Q/A
• Day-to-day monitoring of paid search (SEM) performance
• Responsible for learning all core search metric calculations and relationships (e.g. CPC CPA CTR impression share weighted averages)
• Monitor and maintain paid search campaign budgets pacing and bid adjustments to hit client KPIs
• Proactively advocate for campaign adjustments based on performance trends
• Timely delivery of all work

Client Relationship

• Detailed professional and timely communications to internal team
• Ability to clearly communicate both orally and in writing
• Solid listening skills and takes notes during meetings disseminates notes & follow-up as appropriate

• Adherence to agency procedures
• Proficiency in Microsoft Office Suite
• Strong quantitative skills including analytical abilities and math proficiency
• Solid verbal and written communication skills
• Teamwork and Collaboration
• Minimal if any industry knowledge is expected

Our Publicis Groupe motto Viva La Différence means were better together and we believe that our differences make us stronger. It means we honor and celebrate all identities across all facets of intersectionality and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage dental vision disability 401K as well as parental and family care leave family forming assistance tuition reimbursement and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically please contact

All your information will be kept confidential according to EEO guidelines.

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