Senior Associate, Experience Planning
Boston, NH - USA
Job Summary
Agency:
Hearts & ScienceJob Function:
MediaJob Subfunction:
Media Planning and BuyingJob Description:
Senior Associate Experience Planning
The Senior Associate Experience Planning is responsible for assisting planning paid media plans and managing client budgets. The Senior Associate is expected to have a strong working knowledge of the media space and the data & tools typically used to put forth recommendations and POVs. The Senior Associate will develop and maintain a deep knowledge of their clients business over time.
Responsibilities
Assists in developing paid media recommendations & POVs to clients
Humanizes targets through empathic audience analysis leveraging a variety of tools and resources to paint a robust actionable picture of priority audiences from data
Manages client budgets through flowcharts media authorizations and financial trackers
Maintains pulse on competitive intelligence through several tools including desktop research
Pulls projected media plan performance (e.g. reach frequency) using proprietary and syndicated tools
Communicates plan changes to expanded internal team
Sends meeting recaps; updates client and internal status sheets
Qualifications
- 2 years of media planning experience
- Experience successfully managing individual deliverables previous involvement in developing and managing media programs and responding to the flow of client media-related needs
- Comfort planning
- across channels and platforms
- Readiness to learn the client service aspect of media planning
- Command of media fundamentals and ability to educate an Assistant
- Ready to take on management responsibilities
- Understanding of key research sources
- Some knowledge of current trends and innovations in media
- Comfort with data analytics and measurement
$40000 - $75000
Omnicoms policy requires employees to work in the office for a minimum of three days a week unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time and many of our agencies as well as Omnicoms corporate group already require five days of in-office attendance.
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed and were focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join uswe look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.
Link to Recruitment Privacy Notice: US Job Seekers:
It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race religion color ethnic origin gender gender identity age marital status veteran status sexual orientation disability or any other basis prohibited by applicable federal state or local law. EOE/AA/M/D/V/F.
Required Experience:
Senior IC
About Company
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