Principal, Product Manager-Tech , éShop, Premium Ads CX

This Principal PM-T will own the overall Premium Ads CX strategy for North American Stores which includes a major ads revenue opportunity direct experiment ownership and cross-org (NAS Ads) scope.
In H1 2026 we partnered with the Stores Monetization team to prioritize a Stores Ads initiative to (1) design new elevated brand-forward placements (2) deep dive on the drivers of low ads penetration for Stores Premium Brands and (3) propose a go-big plan to experiment with fully sponsored and hybridized brand-forward Premium ads placements in H226.
This Principal PM-T will own the H2 experimentation plan with dedicated 20 tech resources from NAS Ads. They will also own the go-big 2027 OP plan.
This PMT will define how Amazon monetizes Premium brand relationships- a net-new revenue category that doesnt exist today. This Principal PM-T is expected to drive one of biggest contributions of incremental Premium Impressions/Glance Views directly driving Premium Units/CP while simultaneously driving new ads monetization.

- Bachelors degree
- Experience owning/driving roadmap strategy and definition
- Experience with feature delivery and tradeoffs of a product
- Experience technical product management
- Experience communicating clearly and concisely with leadership stakeholders and cross-functional teams
- Experience leading engineering discussions around technology decisions and strategy related to a product

- Experience working directly with Engineers on product enhancements
- Experience in project management methodologies business analysis or process improvement
- Experience working effectively with science data processing and software engineering teams
- Usage of generative AI tools to enhance workflow efficiency with a willingness to learn effective prompting and evaluation practices.
- Ability to recognize opportunities where generative AI could enhance products workflows or customer experiences.

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The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at NY New York - 197900.00 - 267800.00 USD annually
USA WA Seattle - 179900.00 - 243400.00 USD annually