Principal Marketing Scientist, Level 6

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves live in the moment learn about the world and have fun together.

The Company operates Snapchat a visual messaging app that enhances your relationships with friends family and the world and Specs Inc. a wholly-owned subsidiary dedicated to making computing more human in addition to Bitmoji Saturn and other digital services.

The Marketing Science team at Snap helps advertisers get the highest possible ROI from Snaps ads platform by using advanced measurement and analytics. We equip our Sales teams with what they need to be quantitatively driven act as consultative partners to advertisers through training tooling and measurement best practices and partner closely with Product Engineering Strategy and Sales to ensure Snaps ad products are effective efficient and customercentric.

Were looking for a Principal Marketing Scientist to join Snap inc.!

What Youll Do

• Set and influence the measurement strategy for Snaps third-party (3P) ecosystem aligning solutions with business priorities industry standards and evolving advertiser needs

• Build measurement fluency across Marketing Science Sales Product Product Marketing Partnerships and other cross-functional teams; influence roadmap priorities and adoption without direct authority

• Serve as a strategic advisor to senior executives at measurement partners and agencies strengthening Snaps reputation across Brand Web App Attribution Incrementality and Marketing Mix Modeling (MMM) solutions

• Drive external thought leadership through white papers conference presentations industry committees and narratives on measurement ads efficacy and Snap-specific analytics

• Lead meta-analyses performance benchmarking and playbook development to scale learnings and performance proof points across markets verticals and advertisers

• Establish operational excellence for third-party measurement including solution evaluation adoption tracking and governance

• Contribute to quarterly partner business reviews highlighting trends progress against goals and opportunities for innovation in measurement and analytics.

• Use data and partner insights to identify innovation opportunities make go/no-go recommendations and guide strategic measurement decisions

• Utilize AI tools to more efficiently develop scalable data solutions while maintaining rigorous standards for accuracy and statistical integrity

Knowledge Skills & Abilities

• Deep expertise in digital advertising measurement including Brand Direct Response (DR) Web App Attribution Incrementality and MMM

• Strong cross-functional and partner leadership skills with a track record of influencing senior stakeholders external partners and roadmaps without direct control

• Advanced proficiency in SQL dashboarding AI and data visualization tools with the ability to oversee technical work and contribute hands-on when needed

• Strong knowledge of applied statistics causal inference time-series modeling data mining and measurement methodologies

• Excellent communication skills including the ability to translate complex analytical and measurement concepts for executive audiences.

• Ability to balance strategic leadership with hands-on problem solving across enablement budgeting partner management measurement strategy and individual-contributor initiatives

• Adaptability in learning and applying evolving AI systems and tools to remain at the forefront of data-driven decision-making insights generation and industry best practices

Minimum Qualifications

• Bachelors degree in a quantitative or business field or equivalent years of practical work experience

• 10 years of post-Bachelors advanced analytics and measurement experience; or Masters degree in a quantitative or business field 9 years of post-graduate advanced analytics and measurement experience; or PhD in a relevant field 6 year of post-graduate advanced analytics and measurement experience

• Experience in marketing science product strategy ads measurement or a related field within a technology media agency consulting firm advertiser or research company

Preferred Qualifications

• Advanced degree in business mathematics economics engineering or a related field

• Extensive experience working with advertisers of varied sizes and verticals across both Brand and DR measurement

• Direct experience at an advertising measurement company or within a related measurement-focused function

• Demonstrated success building relationships with clients agencies measurement partners and C-level stakeholders

• Experience developing teams or leading peers through coaching influence and capability building

• Expertise in partner ecosystem methodology and research including evaluating solutions making investment or go/no-go decisions and using data to shape measurement strategy

• Experience in analytics or measurement leadership roles

Default Together Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster reinforce our values and serve our community customers and partners better through dynamic collaboration. To reflect this we practice a default together approach and expect our team members to work in an office 4 days per week.

At Snap we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer and committed to providing employment opportunities regardless of race religious creed color national origin ancestry physical disability mental disability medical condition genetic information marital status sex gender gender identity gender expression pregnancy childbirth and breastfeeding age sexual orientation military or veteran status or any other protected classification in accordance with applicable federal state and local laws. EOE including disability/vets.

We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring where applicable).

Our Benefits: Snap Inc. is its own community so weve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy on your own terms. Our benefits are built around your needs and include paid parental leave comprehensive medical coverage emotional and mental health support programs and compensation packages that let you share in Snaps long-term success!

Compensation

In the United States work locations are assigned a pay zone which determines the salary range for the position. The successful candidates starting pay will be determined based on job-related skills experience qualifications work location and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.

Zone A (CA WA NYC):

Zone B:

Zone C:

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