Marketing Director

Marketing Director

Prosperity Partners is a fast-growing national tax advisory and accounting firm serving high-net-worth individuals family offices and closely-held businesses. Backed by Lightyear Capital the firm has grown rapidly through a combination of organic client growth and strategic acquisitions and is building toward significant scale over the next five years. Prosperity is seeking a Marketing Director to support our growing firm.

This is a foundational hands-on marketing hire the first dedicated marketing role at Prosperity Partners. You will build the firms core marketing infrastructure from the ground up: brand positioning sales enablement thought leadership digital presence and the marketing playbook for integrating newly acquired firms. You will work directly with firm leadership and partners across offices translating Prosperitys expertise and client relationships into visibility and new business growth.

Why This Opportunity is Different:

• Potential for equity participation through Prosperitys Employee Purpose Plan.
• Shape the firms brand messaging and go-to-market strategy while partnering directly with firm leadership to help guide strategic direction during a defining stage of growth.
• Lead the marketing and communications strategy for future acquisitions and integrations.
• Make a visible and measurable impact on brand awareness business development referral relationships and firm growth.
  

Key Responsibilities:

• Brand & Positioning: own and evolve Prosperitys brand positioning and value proposition and ensure its applied consistently across web collateral and every office and practice area.
• Sales Enablement: build and maintain the pitch documents proposal templates and capability decks partners use to win new HNWI and family office clients grounded in clear differentiated proof points.
• Thought Leadership & Content: develop a content program (articles insights market commentary) that establishes Prosperity Partners as credible experts to HNW individuals family offices and referral sources.
• Web & Digital Presence: own content and manage the relationship with the firms website vendor/agency to keep the site accurate on-brand and conversion-focused.
• Social Media & LinkedIn: build Prosperitys organic social presence with a particular focus on LinkedIn growing followership driving engagement and supporting partners individual visibility as subject-matter experts.
• M&A Integration Marketing: partner with leadership to develop the marketing and communications playbook for newly acquired firms Day 1 messaging brand transition planning and client-facing communications that preserve trust through the integration.
• Cross-Office Collaboration: work directly with partners and office leaders across Prosperity Partners national footprint to surface stories wins and expertise worth marketing and to ensure local offices feel supported not overridden by a growing national brand.

Qualifications:

• 710 years of progressive marketing experience ideally including some in-house responsibility for brand strategy not just execution.
• A strong generalist marketing background: brand-building sales enablement/content and digital/social no single narrow specialty.
• Demonstrated experience growing a LinkedIn presence (organic followership engagement and executive/thought-leader visibility) portfolio or examples expected.
• A self-starter comfortable operating without an existing team or infrastructure.
• Highly Preferred: marketing experience within accounting professional services or another partner-driven firm; and/or marketing experience targeting high-net-worth individuals or family offices.
• Preferred: experience supporting M&A integration rebranding or multi-entity/multi-office consolidation.

What Success Looks Like in the First Year:

• A finalized firm-wide value proposition and set of proof points in active use in pitch materials and on the website.
• A repeatable sales enablement toolkit partners actually use in live pitches.
• A functioning content and LinkedIn engine producing regular credible thought leadership.
• A documented playbook for marketing/communications support of newly acquired firms tested on at least one live integration.

Prosperity Partners is a people-focused professional services business with a strong culture talented professionals and exceptional clients. We offer a dynamic environment significant growth opportunities equity participation competitive compensation and comprehensive benefits