Market Development Manager

The Role

Every person who should know about Nexus Black doesnt yet. Thats the job.

We build AI for the industries that keep the world running - energy grids factory floors aircraft hangars field service vans. Our products Resolve Comply Flow are already delivering incredible results for current customers. What we need is someone who can open doors to the next hundred.

This is a net-new role focused on net-new accounts. Youll prospect into asset-heavy industries book qualified meetings conduct market research to fuel marketing campaigns and build marketing-attributed pipeline.

The buyers were reaching are drowning in generic AI outreach. The Attention Recession is real and the only way through it is to be sharper more relevant and more creative than everyone else in their inbox.

Youll work within an AI-first marketing infrastructure that gives you an edge: intent data that tells you what accounts are actively researching personalized sequences built around that search behavior direct mail that earns a conversation and video that makes you a person instead of a template. If youre the kind of person whos already bored with spray-and-pray and wants to run real personalized plays (with a lot of experimentation along the way!): keep reading.

What Youll Do

• Prospect and qualify net-new accounts across energy utilities manufacturing aerospace field service and asset-intensive industries. Youll work named account lists inbound leads and intent-triggered targets. You will also prospect into cold accounts and come up with creative ways to cut through the noise.
• Conduct market research and apply it. What are the hot topics in the markets we serve timely trends or compliance deadlines Find them to incorporate into your messaging and inform marketing campaigns.
• Lead gen and nurture. Not every prospect is sales-ready but non should go cold. Youll partner with marketing to fill seats and virtual and live events run structured follow-up after and build nurture plays that keep warm accounts moving until the timing is right.
• Run account-based outbound. Using Claude and your own ingenuity research target accounts deeply enough to earn a reply. Understand their industry their operational pain their tech stack. Build multi-touch sequences with messages that reference what matters to them.
• Act on intent data. When a target account is researching predictive maintenance field service automation or compliance AI youll follow up with custom sequences built around that specific search behavior. Timing and relevance is key.
• Use direct mail to open doors. Sendoso is in the stack. Youll use it strategically to stand out and create warmth: a well-timed physical send to get a first meeting to re-engage a stalled conversation or to land a demo. Not swag dumps but targeted creative plays that earn attention.
• Send video. Record short personalized videos for high-priority accounts. Show the prospect youve done the work. A 60-second video that references their plant their industry challenge or a recent announcement cuts through in a way that text cant.
• Book qualified meetings and generate qualified pipeline for the AE team but also surface accounts feed market intelligence back to campaigns and build the warm relationships that convert over time. Every handoff includes context the marketing team can use to improve campaigns.
• Manage your pipeline in HubSpot. Log activity track engagement update contact and account records and keep your pipeline clean. The data you put in powers the marketing teams reporting and the AEs prep.

How Youll Work

Youll sit inside an AI-first marketing operation. That means:

• AI-powered research and personalization. Claude helps you research accounts draft personalized outreach and build sequences faster than you could manually. Youll learn to use it as a daily tool.
• Intent-driven prioritization. Outbound outreach will prioritize accounts that are in-market and what theyre searching for. Youll build your daily motion around that signal.
• Multi-channel plays. Email LinkedIn phone video direct mail youll be comfortable leveraging multiple systems channels and experimenting.
• Tight feedback loops. Whats landing Whats getting ignored Which industries respond to what Your frontline intel directly shapes overarching campaign strategy targeting messaging and content.
• Contribute to campaign content. Flag customer language objections and competitive intel from your conversations that the marketing team can turn into content messaging and campaign angles. Your conversations are a primary source of market insight.

What Youll Sell Into

Products: Resolve field service and maintenance Comply compliance Flow manufacturing.

Industries: Field Service energy utilities manufacturing aerospace and asset-intensive operations.

Buyers: VP Operations maintenance directors heads of field service plant managers compliance leaders and CIO/CTOs (to name just a few!)

Stack: HubSpot ZoomInfo Outreach Sendoso Claude LinkedIn Sales Navigator Demandbase (stack is in growth mode you can influence this!)

Why This Role Matters

Nexus Black has the products the customers and the proof points. What were building now is the pipeline engine to match. This role is on the front line of that.

Youll also be one of the first people to work inside a marketing operation thats being built AI-first from the ground up: the workflows you use the sequences you run the way you research accountsthis is not only a job perk but a career accelerant.

If you want to sell something that has a meaningful impact on the world to people who build real things using tools that actually give you an edge this is the seat.

Qualifications :

What Were Looking For

• Creative prospecting. Youve tried things beyond the standard sequence. Youre drawn to the plays that actually work not the ones that are easiest to run.
• Account-based mindset. Youd rather spend time researching one account and writing something sharp than blast 200 contacts with the same template. You no longer have to pick between speed and relevancy thanks to AI.
• Curiosity about industrial markets. You dont need to know the difference between a gas turbine and a wind turbine on day one. But you need to want to learn. Our buyers respect people who understand their world.
• Market research. You are comfortable conducting market research without a lot of guidance required staying abreast of the trends and timely topics that will resonate with our audience.
• AI fluency or appetite. You already use AI tools in your workflow or youre excited to dig in learn and work differently.
• Discipline. Creative outbound only works if you also do the reps. Activity volume still matters. CRM hygiene still matters. Follow-up still matters. The creativity sits on top of consistency not instead of it.

Additional Information :

Reporting to: Head of Marketing Nexus Black 

All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability or status as a protected veteran. VEVRAA Federal Contractor Equal Opportunity Employer

Remote Work :

Yes

Employment Type :

Full-time