Marcom Marketing Manager

About the role:

The Marcom Marketing Manager will provide strategic consultation and communications programs to key business stakeholders and leadership teams in order to formulate and manage communications strategies message content and message timing to support business objectives and overall company image. Partner with marketing managers and other key divisional stakeholders to plan execute monitor and evaluate marketing communications campaigns using an appropriate combination of internal and external resources. This is an Individual Contributor Role.

Key Responsibilities:

This position is an on-site role located in Dalton GA.

• Plans and produces marketing communications sales promotion materials advertisements promotional brochures and media events to meet product strategies and increase product/service profitability across various media.

• Oversees communications activities and technical/promotional writing (e.g. product manuals brochures sales kits) and reviews work submitted by outside agencies/contractors to ensure accuracy proper design layout copy and sales coordination.

• Partners with marketing managers and key divisional stakeholders to plan execute monitor and evaluate creative results-oriented marketing communications campaigns using internal and external resources.

• Manages internal and external resources to maximize creativity productivity and cost efficiencies while keeping internal and external audiences informed of department goals and long-term communication objectives.

• Champions correct usage of graphic standards and corporate guidelines to protect and promote brand identity (including Taylor Adhesives) overseeing text research/development and regularly updating communications media including company websites.

Qualifications :

Qualifications:

• Education & Experience: Bachelors Degree in Advertising Journalism Marketing or related field with 610 years of broad-reaching communications marketing or marketing communications experience including a minimum of five years developing objectives (preferably global) and strategies for applicable communications programs.

• Communication & Articulation Skills: Strong writing communication and presentation skills including speech-writing with a demonstrated ability to develop clear succinct project briefs articulate communications objectives and quickly grasp and communicate complex information in an audience-appropriate fashion (Spanish language proficiency is a plus).

• Project & Vendor Management: Excellent project management skills vendor selection experience and a proven track record of working across multiple divisions operating groups and functions while managing systems and processes for internal communications dissemination and setting standards for the function.

• Branding & Campaign Execution: Deep product and company branding experience creative/art direction skills and the ability to conceive plan execute and evaluate the full range of communications materials including advertising direct mail print collateral electronic collateral sales promotions internal communications and PR.

• Brand & Stakeholder Strategy: Skilled in strengthening brand presence and consistency across customer-facing channels aligning messaging and visual identity elevating channel partner engagement equipping commercial teams with competitive resources deepening end-user preference and loyalty and influencing senior management with high integrity.

Additional Information :

Equal Opportunity Employer:

Avery Dennison is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion sex national origin sexual orientation gender identity disability protected veteran status or any other protected status.

Reasonable Accommodations Notice:

If you require accommodations to view or apply for a job alternative methods are available to submit an application. Please contact or to discuss reasonable accommodations.

Identity Verification Notice:

To maintain the integrity of our hiring process and protect our candidates from identity fraud we require video and/or in-person interviews. As part of this verification we may also ask you to take a brief photo. This image is used exclusively to ensure identity consistency and will be permanently deleted once the hiring process concludes.

Pre-employment Screening Notice:

As part of our commitment to maintaining a safe and productive work environment Avery Dennison requires all final candidates to successfully complete a comprehensive background check and a drug screening. These checks are conducted post-offer and are a condition of employment. All results will be considered in accordance with applicable local state and federal laws.

Remote Work :

No

Employment Type :

Full-time