Lead Qualification Representative
Carlsbad, CA - USA
Job Summary
Work Schedule
Standard (Mon-Fri)Environmental Conditions
OfficeJob Description
How will you make an impact
The Lead Qualification Representative (LQR) plays a critical role in connecting marketing initiatives with sales execution across the Genetics Science Division (GSD). As a member of the North America commercial team you will engage prospective and existing customers generated through marketing campaigns and data-driven initiatives qualify opportunities and help accelerate pipeline growth.
In this role you will serve as an important link between Marketing Sales and our customers by identifying customer needs qualifying opportunities and ensuring leads are routed to the appropriate commercial resources. You will also leverage customer interactions and campaign performance data to provide actionable insights that help improve marketing effectiveness and customer engagement.
Success in this role requires strong communication skills curiosity analytical thinking and a customer-first mindset. While this position includes opportunities to quote and close smaller sales opportunities its primary focus is creating qualified pipeline and delivering an outstanding customer experience
What will you do
Makenumerousoutreach to customers that have responded to a marketing tactic.
Loosely follow a scriptin a timely manner todetermineif a customer is interested infollowup from salesor to nurture the contact further along in the buyers journey.
Track calls/contacts and continue toattemptlivecontact a pre-determined number of times beforedesignatinglead as abandoned.
Close out call disposition after a live contact by either marking as not interested orcreatea sales opportunity in the CRM database.
Manage incoming leads on an ongoing basis.
Refercustomerto various customer support teams if an issue isidentifiedor if a new account needs to be created.
Work with program/product managers to gain an understanding of the product(s)in order tohave an educated conversation with the customer.
Provide comprehensive andtimelyreports on program metrics and customer feedback for program stakeholders.
Update andmaintaina complete dashboard of all active/completed/terminatedprograms.
Able to liaise well between our commercial (sales) teams and marketing teams to offer theappropriate insightinto effective programs.
REQUIREMENTS:
- Bachelors degree in Life Sciences or a related scientific discipline is required.
1 years of experience in customer service inside sales lead qualification sales support or related commercial roles
- Demonstrated expertise in market analysis and competitive intelligence gathering
- Strong project management skills with ability to manage multiple initiatives simultaneously
- Advanced proficiency in Microsoft Office suite particularly Excel and PowerPoint
- Experience with content management systems and digital marketing platforms
- Excellent analytical and data interpretation skills
- Outstanding written and verbal communication abilities
- Collaborative skills for working with cross-functional teams
- Self-directed with ability to work independently and as part of a team
- Knowledge of scientific terminology and laboratory techniques
- Business-level English required; additional language skills valuable
- Travel up to 25% as needed
Compensation and Benefits
The salary range estimated for this position based in California is $72600.00$96000.00.This position may also be eligible to receive a variable annual bonus based on company team and/or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on which includes:
A choice of national medical and dental plans and a national vision plan including health incentive programs
Employee assistance and family support programs including commuter benefits and tuition reimbursement
At least 120 hours paid time off (PTO) 10 paid holidays annually paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave) accident and life insurance and short- and long-term disability in accordance with company policy
Retirement and savings programs such as our competitive 401(k) U.S. retirement savings plan
Employees Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount
For more information on our benefits please visit: Experience:
Unclear Seniority
About Company
Electron microscopes reveal hidden wonders that are smaller than the human eye can see. They fire electrons and create images, magnifying micrometer and nanometer structures by up to ten million times, providing a spectacular level of detail, even allowing researchers to view single a ... View more