Integrated Marketing Program Manager

Anticipated Contract End Date/Length: March 31 2027 (may be potential to extend)

Our client in the global professional services industry is seeking an experienced Integrated Marketing Program Manager to help lead the planning and delivery of high-impact programs designed to engage client audiences. This role brings together integrated marketing content communications events and experience management with responsibility for programs from initial strategy through execution and measurement.

The ideal candidate is a strong program manager who can translate stakeholder objectives into compelling audience experiences manage complex cross-functional initiatives and confidently work with senior stakeholders in a fast-paced global environment.

What you will do:

• Lead end-to-end marketing programs including experience management content integrated communications delivery and value tracking.
• Translate stakeholder objectives into clear program briefs defining target audiences value propositions messaging KPIs and measures of success.
• Manage program activities and workflows using internal planning and marketing platforms.
• Plan and deliver event experiences including session formats engagement strategies attendee acquisition audience journeys and communications plans.
• Develop messaging frameworks agenda narratives speaker enablement materials and key content assets.
• Manage program milestones dependencies roles and responsibilities budgets and delivery requirements.
• Coordinate production rehearsals onsite/day-of execution and post-event lead management and follow-up.
• Apply audience segmentation and journey mapping to create cohesive experiences across digital communications content and events.
• Own program measurement including attendance quality engagement metrics follow-up conversion and insights reporting.
• Partner with stakeholders creative teams production resources and other cross-functional teams to deliver high-quality brand-aligned programs.
• Build and engage communities where relevant to support program objectives and ongoing audience engagement.
• Apply AI-enabled tools agents and workflow integrations to enhance marketing and communications processes and improve efficiency.
• Where required provide guidance and quality assurance to team members and lead event teams during onsite delivery.

Qualifications :

• 5-7 years of experience in B2B marketing integrated communications client programs experiential marketing or a related field.
• Proven experience leading complex marketing programs from strategy and planning through execution measurement and optimization.
• Strong event and experience management background including in-person virtual and/or hybrid programs production and onsite delivery.
• Excellent stakeholder management skills with experience working with senior leaders and cross-functional teams in large or matrixed organizations.
• Strong content and communications capabilities including messaging storytelling executive communications presentations and speaker enablement.
• Demonstrated program management skills including managing multiple workstreams timelines dependencies budgets and competing priorities.
• Experience with audience segmentation journey planning and using engagement data and KPIs to evaluate program performance.
• Excellent written and verbal communication skills with strong executive presence and attention to detail.
• Experience in professional services or another complex B2B environment is an asset.
• Familiarity with AI-enabled marketing tools AI agents and workflow automation is an asset.
• Experience leading teams or providing strategic direction and quality assurance is an asset.

Additional Information :

Candidates must be legally authorized to live and work in the country where the position is based without requiring employer sponsorship.

HelloKindred is committed to fair transparent and inclusive hiring practices. We assess candidates based on skills experience and role-related requirements.

We appreciate your interest in this opportunity. While we review every application carefully only candidates selected for an interview will be contacted.

HelloKindred is an equal opportunity employer. We welcome applicants of all backgrounds and do not discriminate on the basis of race colour religion sex gender identity or expression sexual orientation age national origin disability veteran status or any other protected characteristic under applicable law.

Remote Work :

Yes

Employment Type :

Contract