Growth Hacker
Hoboken, NJ - USA
Job Summary
Growth Hacker
About The Position
eMazzanti Technologies an award-winning Managed Services Provider headquartered in historic Hoboken NJ is expanding our digital marketing team as we reinvent how managed services are marketed and sold to small and medium-sized businesses.
We are a cybersecurity-focused MSP serving SMB and mid-market clients throughout the Northeast. We are seeking a creative analytical and results-driven Growth Hacker to help accelerate demand generation optimize marketing performance and drive measurable business growth.
The ideal candidate thrives on experimentation enjoys finding innovative ways to generate leads and leverages data to identify opportunities that increase pipeline and revenue. This role offers the opportunity to directly influence growth initiatives across marketing sales and customer acquisition.
Key Responsibilities
- Build and launch multi-channel campaigns targeting cybersecurity and technology buyers.
- Create email sequences workflows and marketing automation within HubSpot.
- Optimize landing pages forms and customer journeys to improve conversion rates.
- Create compelling content including blogs emails social media posts campaign assets and lead-generation materials focused on cybersecurity managed IT services compliance MDR SOC and risk reduction.
- Track marketing KPIs maintain dashboards and report weekly campaign performance.
- Conduct A/B testing on advertisements email subject lines calls-to-action landing pages and other marketing assets.
- Manage and optimize Google Ads and LinkedIn Ads campaigns.
- Support SEO initiatives and improve organic search visibility.
- Collaborate with sales and leadership teams to support demand generation and pipeline growth.
- Continuously research test and implement new growth strategies and marketing channels.
Benefits
- Competitive salary and benefits package.
- Opportunity for professional growth and career advancement.
- Exposure to leading cybersecurity cloud AI and managed IT service solutions.
- Collaborative innovative and supportive work environment.
- Opportunity to directly impact company growth and revenue generation.
Professional development and ongoing learning opportunities.
Requirements:
Qualifications:
Core Qualifications
- 2-4 years of experience in growth marketing digital marketing demand generation or related marketing roles within a technology company.
- Strong execution skills across SEO paid media email marketing content marketing and analytics.
- Ability to translate cybersecurity concepts into clear compelling and customer-focused messaging.
- Experience with HubSpot including campaigns workflows automation and reporting.
- Experience with Google Ads LinkedIn Ads and digital marketing analytics tools.
- Strong written communication and content creation skills.
- Data-driven mindset with the ability to analyze performance metrics and optimize campaigns accordingly.
- Excellent organizational project management and time-management skills.
- Bachelors Degree in Marketing Communications Business or a related field.
- MBA preferred.
Preferred
- MSP cybersecurity SaaS or B2B technology marketing experience.
- Experience with marketing automation and lead nurturing strategies.
- Experience managing conversion rate optimization (CRO) initiatives.
- Experience building and maintaining marketing dashboards.
- Familiarity with website management and landing page optimization.
- Experience supporting sales and marketing alignment initiatives.