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Global Immersive Content Lead

Snap


Job Location:

Palo Alto, CA - USA

Yearly Salary: USD 162000 - 241000
Posted: 9 October 2026 (Yesterday)
Application Deadline: 6 January 2027
Vacancies: 1 Vacancy

Job Summary

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves live in the moment learn about the world and have fun together.


The Company operates Snapchat a visual messaging app that enhances your relationships with friends family and the world and Specs Inc. a wholly-owned subsidiary dedicated to making computing more human in addition to Bitmoji Saturn and other digital services.


Specs Inc. is dedicated to making computing more human. We develop SPECS advanced augmented reality eyewear that integrates digital experiences into the physical world through see-through lenses Snap OS and Lens Studio.


Were looking for a Global Immersive Content Leader to join the SPECS this manager-level individual contributor role you will define and execute the content strategy that makes SPECS useful in the real world. You will work cross-functionally with Global Industry Leaders product design engineering marketing partnerships legal and sales to ensure our users can access the curriculum training materials manuals and other authoritative content they need to perform their work more efficiently.


This role will build relationships with content owners and publishing houses identify high-value content for immersive delivery and create the operating model required to bring rights-cleared education industrial and enablement content onto the SPECS platform. You will help turn existing educational and professional knowledge into practical accessible and repeatable immersive experiences for learners and workers across industries.


What youll do
  • Own the global immersive content strategy for SPECS defining the content categories audiences industries and priority workflows that will drive user value and platform adoption.
  • Work closely with Global Industry Leaders to identify the curriculum training materials operating manuals reference content and other knowledge assets required to support priority use cases in higher education retail manufacturing healthcare and other enterprise sectors.
  • Build and manage relationships with content and publishing houses education providers professional associations training organizations and other rights holders that own or control high-value educational and professional content.
  • Lead the sourcing evaluation prioritization licensing and partnership development required to make third-party content available for immersive experiences on SPECS.
  • Partner with legal business affairs product and engineering teams to establish repeatable frameworks for rights clearance licensing attribution content security renewals geographic availability and permitted uses.
  • Translate traditional content formats into immersive content strategies that take advantage of spatial computing hands-free access contextual information and natural interaction through SPECS.
  • Define content requirements quality standards metadata structures accessibility expectations localization needs and publishing workflows that enable content to scale across industries and markets.
  • Create repeatable playbooks for onboarding content partners reviewing content readiness managing revisions and moving assets from initial agreement through production launch and ongoing operations.
  • Partner with product design engineering and Lens Studio teams to shape the tools formats APIs and platform capabilities needed to deliver and maintain immersive content at scale.
  • Develop content portfolios and launch plans that balance foundational curriculum job-specific training procedural manuals reference materials and customer- or partner-provided content.
  • Support customer and partner enablement through demonstrations content pilots workshops executive briefings and industry events that show how immersive content can improve learning and work.
  • Curate external-facing thought leadership on immersive learning enterprise content transformation spatial computing and the future of hands-free access to knowledge.
Minimum qualifications
  • 10 years leading content strategy content transformation publishing education technology digital learning partnerships business development or a related discipline.
  • Significant experience creating acquiring licensing distributing or transforming educational professional technical or enterprise content.
  • Experience working with content owners publishers education providers rights holders or other organizations that control valuable intellectual property.
  • Demonstrated ability to build and execute a content ecosystem strategy that connects user needs content supply technology platforms and commercial outcomes.
  • Strong understanding of curriculum development instructional design professional training technical documentation knowledge management or related content disciplines.
  • Experience leading cross-functional programs across product design engineering legal business affairs marketing partnerships and sales organizations.
  • Ability to work with industry leaders and customer-facing teams to translate real-world workflows into clear content priorities and scalable content programs.
  • Strong strategic thinking and operational judgment with the ability to move from ambiguous market needs to specific content portfolios partner plans and execution roadmaps.
  • Experience negotiating or supporting complex content technology distribution licensing or strategic partnership agreements.
  • Excellent written verbal and presentation skills with the ability to communicate equally well with creative academic technical legal commercial and executive stakeholders.
  • Ability to build trust with senior external partners and influence internal teams without direct authority.
  • Comfort operating in an evolving category where the market technology and user expectations are still being established.
  • Willingness to travel within the US and globally for partner meetings customer engagements content reviews onsite workshops and industry events.
  • Bachelors degree or equivalent experience.
Preferred qualifications
  • Experience in augmented reality mixed reality spatial computing smart glasses wearable computing immersive learning or adjacent emerging technologies.
  • Experience building content or education programs for higher education manufacturing retail healthcare or other enterprise industries.
  • Experience working at or partnering with a major education publishing media professional training or technical content organization.
  • Experience with content licensing intellectual property rights digital distribution content marketplaces or publisher partnership models.
  • Experience translating textbooks curricula training programs standard operating procedures technical manuals or other structured content into digital or interactive formats.
  • Familiarity with content management systems learning management systems digital asset management metadata standards localization accessibility and content operations.
  • Experience building partner ecosystems involving publishers universities training providers software platforms systems integrators or industry associations.
  • Previous experience at Microsoft HoloLens Magic Leap Meta a comparable AR/XR company or an organization focused on immersive learning or enterprise content transformation.

Default Together Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster reinforce our values and serve our community customers and partners better through dynamic collaboration. To reflect this we practice a default together approach and expect our team members to work in an office 4 days per week.


At Snap we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer and committed to providing employment opportunities regardless of race religious creed color national origin ancestry physical disability mental disability medical condition genetic information marital status sex gender gender identity gender expression pregnancy childbirth and breastfeeding age sexual orientation military or veteran status or any other protected classification in accordance with applicable federal state and local laws. EOE including disability/vets.


We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example the requirements of the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring where applicable).


Our Benefits: Snap Inc. is its own community so weve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy on your own terms. Our benefits are built around your needs and include paid parental leave comprehensive medical coverage emotional and mental health support programs and compensation packages that let you share in Snaps long-term success!

Compensation

In the United States work locations are assigned a pay zone which determines the salary range for the position. The successful candidates starting pay will be determined based on job-related skills experience qualifications work location and market conditions. The starting pay may be negotiable within the salary range for the position. These pay zones may be modified in the future.

Zone A (CA WA NYC):

The base salary range for this position is $190000-$284000 annually.


Zone B:

The base salary range for this position is $181000-$270000 annually.

Zone C:

The base salary range for this position is $162000-$241000 annually.

This position is eligible for equity in the form of RSUs.



If you believe this job description is missing required pay transparency information please submit a report through this form: Job Description Pay Range Disclosure.


About Company

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We believe the camera presents the greatest opportunity to improve the way people live and communicate.

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