Director, US ELREXFIO – P2P and Field Engagement Strategy Lead
New York City, NY - USA
Job Summary
ROLE SUMMARY
Pfizer Commercial Oncology is introducing the world to the next era of cancer care. With a growing portfolio of novel therapies industry-leading R&D and a goal of delivering eight breakthroughs by 2030 across major cancer types were translating cutting-edge science into market-shaping impact. Here youll partner with exceptional colleagues across scientific medical and manufacturing teams backed by advanced digital and AI-enabled infrastructure and the authority to accelerate medicines from discovery to delivery. Guided by our values of courage excellence equity and joy youll have the opportunity to stretch your skills and build a career that evolves with youacross teams roles and the Pfizer enterprise.Join us to make history for patients for their families for the future.
Every 24 seconds someone in the world is diagnosed with blood cancer. Despite recent advances there remain significant unmet needs for patients. With over a decade of experience in Hematology-Oncology at Pfizer our impact is driven by our science. Our blood cancer medicines span our three core scientific modalities: Antibody-drug conjugates (ADCs) IO biologics including bispecific antibodies (BsAbs) and Small Molecules. There are three major blood cancer types and Pfizer has treatments within each including Lymphoma Myeloma and Leukemia. Currently in the US Pfizer has six hematologic medicines across its broad portfolio bringing hope and relief to thousands of people suffering from blood cancers globally. Over the last decade weve made strides in blood cancers but our work in Hematology is far from finished.
It is an especially exciting time to join US ELREXFIO as we optimize the TCE indication across peer-to-peer channels and prepare for the next indication in a constantly evolving competitive market.
The US ELREXFIO Director P2P and Field Engagement Strategy Lead will lead the strategy and execution of how ELREXFIO connects with hematologists and oncologists through peer voices congress presence and field-ready content. This role owns peer-to-peer programs and congress strategy end to end shapes how our KOL and speaker approach evolves for the earlier-line launch and turns new data and advisory insights into the clinical resources messaging and materials that Sales uses with customers. It also leads field engagement strategy putting P2P and clinical strategy into practice with Sales and bringing timely field insights back into our plans. This role also partners with HCP and Launch Leads to generate fresh insights through formats like KOL exchanges and advisory boards.
This position requires strategic thinking and prioritization close partnership with Sales Medical Global counterparts and agency partners and a willingness to try new formats and see them through. The successful candidate should demonstrate strong communication sound judgment on where to invest time and budget careful execution through review and compliance and a track record of building trust across teams and delivering results. This position reports to the HCP Team Lead.
ROLE RESPONSIBILITIES
- P2P Strategy Lead
- Oversee strategic planning and execution of all P2P content including speaker programs product theaters and thirdparty educational initiatives.
- Lead development of core P2P materials ensuring message consistency and refinement across indications.
- Lead and integrate P2P strategies into cohesive promotional plans that drive overall brand performance.
- Own the evolution of ELREXFIOs KOL and P2P strategy including KOL exchange formats and advisory boards partnering with HCP and Launch Leads to turn insights into messaging and content.
- Develop and implement targeted program strategies across educational channels focusing on customer segments with the greatest potential to drive revenue impact.
- Work with the Account Lead to assess GPO IPP or 3P opportunities that align with brand strategy; lead the execution of these programs
- Lead Speaker Programs including but not limited to coordination with Sales managing the budget speaker training
- Lead the identification & coordination of local conference opportunities for Sales or KADs
- Oversee and manage MedEd agency partners and vendors to complete projects within approved budget and time frames
- Lead budget planning and forecasting for P2P and field programs with ownership of spend against plan.
- Contribute to the annual US tactical plan and track KPIs to refine strategy across P2P and field engagement.
- Collaborate across the hematology franchise on planning and alignment.
- Field Engagement Strategy Lead
- Own field adoption of P2P and clinical resources from deployment to the field through sustained use in customer conversations.
- Lead Regional HCP Engagement Strategy
- Lead Congress strategy & and all related asset development with AoR
- Drive objectives in key connections with sales including leading forums such as FBST
- Clinical Resource Lead
- Bring new data to RC in alignment with data dissemination that ladders up to scientific narrative including developing reprint carriers as well as defining strategy for incorporation into other promotional materials
BASIC QUALIFICATIONS
Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers develop and coach others oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.
- Bachelors degree required with 8 years of pharmaceutical marketing or US commercial experience.
- Strong project management skills with ability to flex and prioritize based on business needs
- Experience with the management of external agencies project budgets and timelines
- Excellent oral written and presentation skills
- High learning agility
- Understands how to effectively work on a matrix team
- Strong business acumen and strategic skills required to analyze data and assess impact of projects
- Willingness to travel required to represent brand at key congresses and programs at least 1 per month to be expected.
PREFERRED QUALIFICATIONS
- Oncology experience preferred but not mandatory
- MBA or advanced degree.
NON-STANDARD WORK SCHEDULE TRAVEL OR ENVIRONMENT REQUIREMENTS
40% travel expected
Other Job Details:
- Last Date to Apply for Job: Nov 6th 2026
- NOT eligible for Relocation Package
- This position is hybrid and requires working from site 2 to 3 days per week
#LI-PFE
Relocation assistance may be available based on business needs and/or eligibility.
Candidates must be authorized to be employed in the U.S. by any employer.
U.S. work visa sponsorship (such as TN O-1 H-1B etc.) is not available for this role now or in the future.
Sunshine Act
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EEO & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race color religion sex sexual orientation age gender identity or gender expression national origin disability or veteran status. Pfizer also complies with all applicable national state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States.
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