Creator Marketing Manager

Amazon


Job Location:

Newark, DE - USA

Monthly Salary: Not Disclosed
Posted on: 20 hours ago
Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

At Audible we believe stories have the power to transform lives. Its why we work with some of the worlds leading creators to produce and share audio storytelling with our millions of global listeners. We are dreamers and inventors who come from a wide range of backgrounds and experiences to empower and inspire each other. Imagine your future with us.

ABOUT THIS ROLE
We are looking for a Creator Marketing Manager to help grow and accelerate Audibles creator ecosystem and product offerings globally. This role has an outbound focus youll be a storyteller working across all external-facing channels (website blog paid media SEO email influencer marketing and events) to bring products together into cohesive messaging for Audibles audiences particularly authors and narrators. Youll get exposure to both B2B and B2C audiences working with end consumers who listen to audiobooks and the creators who produce that content.

Youll run integrated multi-channel campaigns where all your marketing channels work together with consistent messaging and coordinated timing. Youll also build and manage the content strategies and editorial calendars that guide execution across these channels.

Youll have the opportunity to shape the future of Audibles creator products by translating the needs of authors publishers narrators and other creative stakeholders into customer-centric strategies that inform technology content partnerships and marketing investment. Your work will surprise and delight the creators who bring content to our catalog across the globe. Youll contribute to defining our go-to-market strategy with an eye on expanding Audibles value proposition for creators growing our content supply and deepening relationships with the creative community that powers our catalog.

ABOUT YOU
Youre a hands-on marketer who can flex between strategy and execution. Youve run integrated campaigns across multiple channels and know how to coordinate messaging timing and content so everything works together not in silos. Youre comfortable building editorial calendars writing briefs managing paid media and partnering with cross-functional teams to bring a product story to life.

Youre a generalist and an athlete someone who wears multiple hats and thrives in a fast-moving environment. You have a passion for data-driven results a spirit that anything is possible and an unapologetic focus on the customer. You thrive in a highly collaborative environment where people are driven enthusiastic and not afraid to take risks. Your mission (and ours) is unique: fill hearts minds and souls with premium audio content that entertains informs and enriches.

As a Creator Marketing Manager you will...
- Define and deeply understand Audibles target audiences both consumers and creators and champion their needs throughout the organization
- Craft compelling product stories and messaging for existing and prospective customers by creating clear and consistent propositions articulated through effective messaging
- Run integrated multi-channel campaigns with ownership across paid media editorial content email social SEO and other touchpoints ensuring consistent messaging and coordinated timing
- Build and manage content strategies and editorial calendars that guide multi-channel execution across website blog paid media SEO and other marketing touchpoints
- Partner with Product teams to understand the product story and translate it for external audiences developing positioning and messaging that drives awareness demand and adoption
- Drive business case development bringing together customer insights research financial data and analytics to develop a perspective on revenue and profitability potential for new-to-market initiatives
- Partner with Finance Analytics and Data Science to define measure and report on success and opportunity areas
- Communicate marketing plans and campaign performance to stakeholders and leadership

ABOUT AUDIBLE
Audible is the leading producer and provider of audio storytelling. We spark listeners imaginations offering immersive cinematic experiences full of inspiration and insight to enrich our customers daily lives. We are a global company with an entrepreneurial spirit. We are dreamers and inventors who are passionate about the positive impact Audible can make for our customers and our neighbors. This spirit courses throughout Audible supporting a culture of creativity and inclusion built on our People Principles and our mission to build more equitable communities in the cities we call home.

- Experience using data and metrics to drive improvements
- Experience building executing and scaling marketing campaigns from concept to completion
- 5 years of experience in product marketing and business strategy
- Experience in growth marketing brand marketing or audience marketing
- Experience in integrated marketing building and managing content strategies editorial calendars and coordinating messaging across multiple channels (website blog paid media SEO email)
- Experience defining and driving new customer-centric products and features toward market launch rollout
- Experience in always-on/evergreen marketing programs such as lifecycle retention or sustained product marketing
- Bachelors Degree

- B2B marketing experience
- Experience working with sales teams on enablement or small business marketing
- Experience in membership-based or subscription business models
- Experience in digital content media or audio companies
- Experience managing external partners to develop marketing programs
- Experience working with creators

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at CA Culver City - 109100.00 - 160000.00 USD annually
USA NJ Newark - 120000.00 - 179600.00 USD annually


Required Experience:

Manager

At Audible we believe stories have the power to transform lives. Its why we work with some of the worlds leading creators to produce and share audio storytelling with our millions of global listeners. We are dreamers and inventors who come from a wide range of backgrounds and experiences to empower ...

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