Content Marketing Manager
Princeton, NJ - USA
Job Summary
Help Shape the Future of Consumer Health
Were looking for a creative curious and hands-on content marketer to help bring our health and wellness brands to life.
This is a role for builders. Youll create content experiment with new ideas and technologies and help shape how consumers discover learn about and shop for products that support their health and wellbeing.
Youll work across multiple brands and channels combining creativity consumer insight and AI-powered tools to create impactful content that drives engagement and business growth.
What Youll Do
Create Content That Gets Seen
- Develop original content across multiple consumer health and wellness brands.
- Create blog articles website content email campaigns social posts Amazon content video scripts and advertising copy.
- Turn consumer insights trends and complex health topics into engaging easy-to-understand content.
- Adapt content across channels and formats to maximize reach and impact.
Use AI to Create Better Content Faster
- Leverage AI and other creative technologies to accelerate content ideation development personalization optimization and repurposing.
- Stay current on emerging content AI and digital marketing tools.
- Identify opportunities to improve content effectiveness and team productivity through technology and automation.
Build Collaborate and Optimize
- Help shape each brands voice and digital presence.
- Partner with agencies creators freelancers and cross-functional teams to bring content to life.
- Manage influencers affiliates and associated platformsH for content generation.
- Develop creative briefs and manage content workflows from ideation through approval and launch.
- Monitor performance and apply SEO ecommerce social and analytics insights to continuously improve results.
Qualifications :
What Makes You a Great Fit
- 5 years of experience in content marketing social media brand/product pages editorial and communications.
- Exceptional writing editing and storytelling skills.
- Strong portfolio demonstrating content creation across multiple digital channels.
- Experience personally creating content not solely managing external partners.
- Proven ability to use AI and digital content creation tools to improve creativity and productivity.
- Familiarity with ecommerce SEO social platforms content management systems and analytics.
- Curious adaptable and energized by new ideas technologies and consumer trends.
Why This Role Is Different
- Work across multiple growing consumer health brands.
- Enjoy meaningful ownership and visibility from day one.
- Create work that reaches consumers across websites Amazon social media email and advertising.
- Spend more time building and creating than managing.
Youll Thrive Here If...
- You love making things.
- You use AI as a creative partner not a shortcut.
- You get energized by new ideas new tools and new challenges.
- You care deeply about understanding consumers.
- You want to build work youre proud to share.
Additional Information :
Must be a U.S. citizen or lawful permanent resident of U.S. or otherwise authorized to work in the U.S. without requiring visa transfer or sponsorship now or in the future.
Laboratories offers a competitive total rewards package including base salary determined on the basis of role experience skill set and location. Additionally employees are eligible for an annual discretionary bonus and benefits including comprehensive health care coverage retirement savings plan and leave benefits. Additional details about total compensation and benefits will be provided during the hiring process.
Our Work Culture
Ask any employee at Dr. Reddys why they come to work every day and theyll say because Good Health Cant Wait. This is our credo as well as the guiding principle behind all our actions. We see healthcare solutions not only as scientific formulations but as a means to help patients lead healthier lives and were always attuned to the new and the next to empower people to stay fit. And to do this we foster a culture of empathy and dynamism. People are at the core of our journey over the last few decades. They have been supported by an enabling environment that buoys individual ability while fostering teamwork and shared success. We believe that when people with diverse skills are bound together by a common purpose and value system they can make magic.
Equal Opportunity Employer
An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion age sex sexual orientation gender identity national origin or protected veteran status and will not be discriminated against based on disability.
For more details please visit our career website at
Remote Work :
No
Employment Type :
Full-time
About Company
Dr. Reddys Laboratories Ltd. is a leading multinational pharmaceutical company based across global locations. Each of our 24,000 plus employees comes to work every day for one collective purpose: to accelerate access to affordable and innovative medicines because Good Health Cant Wa ... View more