Content Creator

Reports to: Social Media Lead
Location: Philadelphia PA (Hybrid)
Level: Early to Mid-Career Professional (2-4 years of experience)

honeygrow is a growing Philadelphia-based fast-casual restaurant built on bringing people together over quality wholesome simple food. Our team is what truly sets us apart and building a distinctive brand is in our DNA. As we grow were looking for people who share our passion for building something great to join us.

Core Values:

• Work hard at work worth doing
• Your work directly betters peoples lives and happiness
• Enlighten each other to enlighten our guests
• Always be learning always be improving
• Be mindful of your surroundings
• Exceed expectations

The Content Creator is responsible for producing the daily content that keeps honeygrow relevant engaging and culturally connected. Reporting to the Social Media Lead this role captures the food people restaurants and moments that make honeygrow unique transforming them into social-first content across TikTok Instagram YouTube Shorts and emerging platforms.

This is a highly creative hands-on role for someone passionate about the intersection of community and content creation. Youll spend your time filming editing copywriting engaging with our community identifying trends discovering creators and helping bring the brand to life every day. If youre always thinking This would make a great Reel youll fit right in.

Content Creation

• Capture and edit high-quality short-form video and photography for social platforms.
• Film in restaurants at events in the test kitchen and in the community.
• Create platform-native content for TikTok Instagram Reels Stories and YouTube Shorts.
• Write engaging captions hooks and copy that reflect honeygrows brand voice.
• Stay on top of trends while adapting them authentically for the brand.
• Organize and maintain a growing library of photo and video assets.

Community Management

• Publish scheduled content across social platforms.
• Monitor comments DMs and brand mentions daily.
• Respond quickly with a friendly authentic and on-brand voice.
• Surface customer feedback trends and emerging conversations to the Social Media Lead.
• Help foster an engaged and loyal online community.

Influencer & Creator Support

• Research and identify local creators and influencers that align with the brand.
• Assist with outreach gifting partnerships and campaign coordination.
• Maintain creator databases and relationship tracking.
• Coordinate content collection and usage rights.
• Support influencer events and restaurant visits.

Trend & Culture Monitoring

• Monitor social trends memes platform updates and emerging creators.
• Bring fresh content ideas to weekly planning sessions.
• Identify opportunities for reactive or real-time content.
• Keep a pulse on what competitors and culture are doing.

Cross-Functional Collaboration

• Partner with Marketing Design Culinary Operations and Restaurant Teams to capture authentic stories.
• Support campaign launches LTOs grand openings community events and brand initiatives.
• Assist with content production during photo and video shoots.

REQUIREMENTS

• 2-4 years creating content for a brand agency or as an independent creator.

• Strong mobile photography and videography skills.

• Proficiency with CapCut Adobe Premiere Final Cut or similar editing software.

• Excellent writing and copy editing skills.

• Deep understanding of TikTok Instagram Reels and creator culture.

• Comfortable appearing on camera and directing others on camera.

• Highly organized with excellent attention to detail.

• Self-starter who enjoys working in a fast-paced collaborative environment.

• Passion for food storytelling and social media.

BONUS EXPERIENCE

• Experience in restaurant food hospitality or lifestyle brands.
• Photography or advanced editing skills.
• Experience managing influencer relationships.
• Basic motion graphics or animation.
• Experience using social management platforms like Sprout Social or Sprinklr.

WORK ENVIRONMENT PHYSICAL REQUIREMENTS
This role is based at honeygrows Restaurant Support Center in Philadelphia with occasional visits to restaurant locations to support new openings and system maintenance. Work is primarily performed in an office environment. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this role.

Please note that this is not a remote position. honeygrows Restaurant Support Center (HQ) is located in Philadelphia PA.

honeygrow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color national origin religion sex pregnancy marital status sexual orientation gender identity age physical or mental disability or covered veteran status. or any other class protected by applicable law. EEO Employer M/F/Vet/Disabled. If you require reasonable accommodation during any part of the employee selection process or employment process please direct all inquiries to

honeygrow does not accept unsolicited resumes from third-party recruiters or employment agencies and is not responsible for fees from recruiters or other agencies except under specific written agreement with honeygrow. Any unsolicited resumes sent to honeygrow are deemed to be the property of honeygrow and honeygrow reserves the right to hire those candidate(s) without any financial obligation to the recruiter or agency.