Channel Cross Route-to-Market Program Manager

The people here at Apple dont just create products they create the kind of wonder thats revolutionized entire industries. Its the diversity of those people and their ideas that inspires the innovation that runs through everything we do from amazing technology to industry-leading environmental efforts. Join Apple and help us leave the world better than we found Sales organization generates the revenue needed to fuel our ongoing development of products and services. This in turn enriches the lives of hundreds of millions of people around the world. Our sales team is in many ways the face of Apple to our largest seeking an exceptional strategist and execution powerhouse to create and implement in-store initiatives/experiences that will apply across all our Route-to-Market channels to drive sales and customer experience. The role will cover the program design development and delivery of go-to-market strategies of these initiatives. They will be working with a variety of cross functional partners including staff u0026 training in store technologies product marketing finance and merchandising to name a few. These initiatives will be designed to apply across tens of thousands of point of sales of our Consumer Electronic retailers our Carrier partners and Apple-only resellers across the world.n

nAs our Cross Route-to-Market Program Manager youll create and implement in-store initiatives/ addition to in-store experiences the cross route-to market program manager will design develop and deploy a competitive analysis framework and process to deeply understand and how all Apple Omni-Channel sales programs stand out vs our main competitors worldwide and provide recommendations of actionable and scalable initiatives to preserve our leadership position in this space. The Program Manager is a strategic problem solver and organized teammate. They will drive project manage and deliver against key initiatives in our channel programs globally focusing on omni-channel customer experiences. They will activate on device apps and content merchandising and staff and connect them with channel partner digital touch points with Cross Route-to-Market Program Manager is a strategic thinker and organized team player. They will drive project manage and deliver in-store experiences and performance programs across five core pillars: redefining communications touchpoints for greater visibility; improving partner consolidation coverage and account management systems; piloting measuring and scaling new experiences that drive incremental revenue; building toolkits and playbooks that activate sell-through; and conducting competitive analysis to inform market positioning.n

Design scalable platform for showcasing customer experiences (assisted and unassisted) across multiple touch points (online to offline) and across all route-to-markets. nCreate and develop in-store pilots in our labs and partner stores as well as host unperson workshops with different cross functional teams to test new in-store experiences as well as new communication touch points and content management platforms. nDesign comprehensive Competitive analysis framework and review process to deeply understand how Apple Omni-Channel Programs compare vs our main competitors comprehensive program plans and establish a plan of record and manage the whole lifecycle of the project across design development delivery and u0026 collect internal and external market research to support internal and external best practices. nDraft program communications. nConnect with all parties involved in a project which might include cross-functional global teams and teams in regions around the world to keep projects on regular updates to business owners and company executives. nCollect analyze and interpret quantitative and qualitative data. nCreate reports and presentations to show both strategies program status and ad hoc business projects which may include analyticsnRedefine communications touch points to improve visibility across the partner networknBuild and roll out toolkits and playbooks (e.g. Hear Better Watch Rethink) that activate sell-through at the partner levelnEstablish KPIs analyze performance data and optimize programs for maximum impact

Bachelors degree or equivalent practical experience with a minimum of 10 years of relevant work experiencenMinimum 5 years of Commercial Experience managing channels in multiple deep understanding of how the customer journey connects physical and digital working with global stakeholders and managing global initiativesnDetail oriented and demonstrated ability to complete work comprehensively and accuratelynProficient in Excel and Keynote and AI tools

Experience managing channels in retail telco or a related route-to-market industrynAbility to simplify the complex and achieve clarity when ambiguity existsnSelf-starter with a consistent track record of delivering high-impact results