Campaign Strategy & Implementation Manager

Our client a Fortune 100 financial services organization is seeking a Marketing Campaign Strategy & Implementation Manager to support a leading global financial services organization.  This individual will play an important role in translating marketing strategies into actionable campaign plans coordinating execution across multiple internal teams and channels and helping deliver effective personalized customer experiences.

The ideal candidate brings a strong understanding of marketing strategy and campaign execution excellent organizational and communication skills and the ability to manage competing priorities while maintaining a high level of accuracy and attention to detail.

The Details:

• Location: Remote within the U.S.
• Duration: Approximately a 12-month consulting role with the possibility of extension (must be able to work on Blends W2 without sponsorship)
• Benefits: We do offer benefits to our full-time consultants including Health Vision Dental 401K plan Life Insurance Pretax Commuter Benefits and an incredibly supportive team cheering you on!

What youll do:

Campaign Strategy & Execution

• Translate high-level marketing and campaign strategies into detailed execution plans timelines milestones and deliverables.
• Support channel intake prioritization and coordination with cross-functional execution teams to ensure campaign activities are aligned and progressing as planned.
• Coordinate end-to-end campaign implementation across creative content digital mobile email analytics and partner marketing workstreams.
• Support internal teams in implementing creative collateral and marketing capabilities including personalization and integration initiatives.
• Identify execution dependencies track progress and help ensure campaign deliverables are completed accurately and on schedule.

Cross-Functional Coordination & Stakeholder Management

• Serve as a central point of coordination across marketing product analytics channel operations and agency teams.
• Partner with Product and Marketing Strategy teams Email Channel and Operations teams and Marketing Information Management and channel teams to support campaign execution and targeting coordination.
• Work closely with digital and mobile marketing strategy leads as well as email strategy stakeholders to support campaign planning and implementation.
• Facilitate communication across teams helping clarify requirements resolve execution questions and maintain alignment on priorities and deliverables.

Campaign Performance & Optimization

• Partner with analytics teams to track campaign KPIs gather performance insights and support the evaluation of campaign results.
• Work with digital mobile and email strategy leads to capture campaign learnings and support ongoing optimization plans.
• Help translate performance findings into actionable recommendations that improve campaign effectiveness and overall customer experience.
• Support coordination of audience targeting and personalization efforts in partnership with marketing information management and channel teams.

Documentation Reporting & Controls

• Maintain accurate campaign records status updates and progress tracking within the organizations marketing workflow tools.
• Develop and maintain campaign documentation project plans timelines and supporting materials to ensure visibility across stakeholders.
• Help document business needs and translate marketing objectives into clear requirements for internal execution teams.
• Ensure campaign activities and deliverables adhere to established processes documentation standards and rigorous controls requirements.
• Maintain a strong focus on detail and quality throughout the campaign lifecycle helping ensure that the customer experience is executed flawlessly.

Qualifications :

• Experience in marketing strategy campaign planning and/or marketing campaign implementation.
• Understanding of the end-to-end marketing campaign lifecycle from initial strategy and intake through execution measurement and optimization.
• Experience coordinating cross-functional marketing initiatives involving multiple teams channels and stakeholders.
• Strong organizational and project coordination skills with the ability to manage multiple priorities timelines and deliverables simultaneously.
• Proficiency in Microsoft Excel including the ability to organize track and analyze campaign information.
• Strong written and verbal communication skills with the ability to work effectively across business marketing analytics and operational teams.
• Exceptional attention to detail and a commitment to accuracy process adherence and quality execution.
• Ability to work in a fast-paced highly collaborative environment while maintaining accountability for deliverables and follow-through.

Nice to Have

• Experience developing business requirements documents (BRDs) or translating business needs into functional requirements.
• Experience supporting digital mobile and/or email marketing campaigns.
• Familiarity with marketing workflow campaign management or project tracking tools.
• Experience with customer segmentation audience targeting personalization or marketing data integration.
• Background in financial services banking payments or another highly regulated industry.
• Experience partnering with analytics teams to evaluate campaign performance interpret KPIs and identify optimization opportunities.

Additional Information :

The starting pay rate for this role is $45-50 per hour.  Actual compensation within the range will be dependent on several factors including but not limited to relevant experience skills certifications training and location. It is not typical for an individual to be hired at or near the top of the range and determining factors for compensation are considered for each individual circumstance. BLEND360 also offers a competitive benefits program to meet the health and financial well-being of our team and their families. You can look forward to a range of benefits including medical dental vision 401K PTO commuter benefits spending accounts life insurance disability coverage and EAPs.

A diverse workforce is a strong workforce
To deliver growth at BLEND360 and for our clients we believe as a Talent Solutions Company we have a responsibility and unique opportunity to positively impact the workforce. Diversity has played a critical role in our history our growth and continues to have a profound impact on our success.  We are determined to have equality in the workplace within our team and as an extension of our clients team.

BLEND360 is an equal opportunity employer.

Remote Work :

Yes

Employment Type :

Contract