Associate Manager, Omni Channel Marketing
Racine, WI - USA
Job Summary
SC Johnson has been leading with purpose for 140 years building high-quality products and iconic brands found in homes schools and businesses in virtually every country worldwide including OFF! Raid Glade Windex Scrubbing Bubbles Ziploc Mrs. Meyers Clean Day method Autan Baygon Mr Muscle Duck Lysoform and more.
The 13000 people of our global fifth-generation family company are committed to making the world a better place today and for future generations.
ABOUT THE ROLE
The Associate Manager Omni Channel Marketing plays a key role in supporting the development and execution of integrated marketing strategies that drive sales and grow market share across both in-store and online channels. This role bridges internal teams (brand sales product development) and retail partners to ensure seamless execution of omnichannel marketing programs that resonate with shoppers and deliver business results.
KEY RESPONSIBILITIES
Omnichannel Strategy & Execution
- Contribute to the development and execution of omnichannel marketing plans aligned with brand and commercial objectives.
- Support the integration of shopper insights retailer-specific goals and promotional strategies into marketing activations.
- Leverage opportunities across in-store digital and retail media platforms to enhance shopper engagement and conversion.
- Assist in managing marketing budgets and evaluating ROI/ROO to inform future investment decisions.
- Partner with finance and revenue management to activate portfolio strategies across channels.
In-Store & Online Marketing
- Support the creation of impactful in-store marketing programs including development of creative briefs and executional alignment with sales teams.
- Assist in the execution of online campaigns including PDP content digital shelf optimization and e-commerce activations.
- Stay informed on emerging trends in digital marketing e-commerce and retail media to inform strategy and execution.
Insights & Performance Analysis
- Track and analyze campaign performance shopper behavior and conversion metrics to inform future planning.
- Contribute to reporting and insights generation using marketing mix modeling and other analytics tools.
Collaboration & Communication
- Facilitate communication across internal stakeholders (sales brand insights) and external partners (agencies retailers).
- Support the development of sell-in stories Customer Narratives and campaign toolkits.
- Help manage agency relationships and ensure timely high-quality execution of marketing programs.
- Collaborate with Internal partners via Sales and Operations Planning process to enable executional excellence for assigned retail classes of trade
Competitive & Retail Landscape Monitoring
- Monitor competitor activity retail trends and shopper behaviors to identify opportunities and risks.
- Contribute to the development of proactive strategies that respond to shifts in the commerce landscape.
REQUIRED EXPERIENCE YOULL BRING
- Bachelors degree in Marketing Business Administration or related field.
- 5 years of experience in marketing or sales preferably with omnichannel or shopper marketing exposure OR advanced degree and a minimum of 3 years of relevant business experience.
- Qualified candidates must be legally authorized to work in the United States.
PREFERRED EXPERIENCES AND SKILLS
- Experience working with retail customers and supporting marketing campaigns.
- Foundational understanding of retail marketing principles and analytics.
- Strong curiosity and self-starter mindset.
- Foundational knowledge of omnichannel marketing and retail platforms.
- Analytical thinker with ability to interpret data and trends.
- Strong communication and collaboration skills.
- Project and budget management capabilities.
- Familiarity with marketing analytics tools (e.g. AC Nielsen Profitero Retailer tools).
- Basic understanding of retail media networks and digital shelf optimization.
JOB REQUIREMENTS
- This role is eligible for domestic relocation.
- Office work environment: Remote work available once a week for eligible employees.
- Travel <10%.
Inclusion & Diversity
Were a global business with people from every culture ethnicity race religion gender identity sexual orientation age and ability. We recognize the breadth of human experience and we work to celebrate it. It is our goal to build a diverse inclusive and supportive work environment where all people can thrive.
Were committed to ongoing efforts that help us attract hire and retain diverse talent who want to build a positive inclusive environment. Read more about our ongoing initiatives at Together
At SC Johnson we believe people achieve their best when they collaborate and work together in person. We value connection to strengthen teamwork accelerate problem solving and drive innovation.
Equal Opportunity Employer
The policy of the Company is to ensure equal opportunity for all qualified applicants and employees without regard to race color religion gender marital status sexual orientation national origin ancestry age gender identity gender expression disability citizenship pregnancy veteran status membership in any active or reserve component of the U.S. or state military forces genetic history or information or any other category protected by law.
Accommodation Requests
If you are an individual with a disability and you need an accommodation or other assistance during the application process please call our Human Resources department at or email your request to . All qualified applicants are encouraged to apply. Download the EEO Know Your Rights posterfor more information.
Required Experience:
Manager
About Company
SC Johnson is a fifth-generation family company built on a spirit of adventure and winning the right way. We have been leading with purpose for over 130 years, building top brands such as Pledge®, Duck®, Mr. Muscle®, Raid®, Glade®, Kiwi®, OFF!®, Ziploc® and more, in virtually every co ... View more