Analyst, Digital Marketing & Measurement
Minneapolis, MN - USA
Job Summary
About Ovative Group:
Ovative Group is an independent full-funnel media measurement and creative firm transforming how brands grow. We partner with leading names like American Eagle Best Buy Dominos The Home Depot Polaris and UnitedHealth Group to build smarter media and measurement programs that drive real profitable growth.
Important Information:
Location: Minneapolis MN ; Chicago IL
This job requires permanent US work authorization. We are unable to accept candidates with temporary work authorization (e.g. CPT OPT) nor candidates who will require work visa sponsorship (now or in the future).
About the Role:
The Ovative Group Analyst Digital Marketing & Measurement is a position that offers the right candidate the opportunity to take on an early stage leadership role at a fast-growing company that has the highest standards for talent fun and client right candidate will be highly analytical with great critical thinking skills and motivated by driving results for our clients.
At the Analyst level each candidate will be paired with a Digital Marketing & Measurement business area that is aligned with their skillset and interests where they will perform heavy data analysis and help execute and manage media programs for our clients.
The Analyst Experience:
Analysts will be assigned to one primary focus area but will be given the opportunity to gain experience across Ovative Groups practice areas including Marketing Strategy Analytics & Activation.
Primary focus areas will be determined collectively and d 1-2 weeks before start date listed above.
We will provide more information on the available teams / focus areas at this time and allow time for preferences to be recorded.
Analysts will go-through a robust onboarding bootcamp during their first couple weeks at Ovative to gain a big picture view of our business history and vision
Analysts will meet with senior leaders for both project work and informational interviews
Responsibilities of a Digital Marketing & Measurement Analyst:
Responsibilities may vary based on available projects and practice areas.
Subject Matter Expertise: Actively work towards creating competence in a specific Ovative subject matter (e.g. media measurement strategy).
Hands-on digital media planning execution and optimization. Examples may include:
A/b testing
Landing page testing recommendations
On-page & Off-page optimization
Weekly and monthly reporting
Budget and goal pacing
Creative builds testing & optimization
Audience creation & optimization
Promotion support
Heavy data analysis reporting & insights of digital media performance
Cross-channel campaign planning strategy plan documentation execution and optimization
Structured problem-solving analysis & communication:
Execute discrete pieces of analyses using analytical tools (e.g. Excel Tableau)
Translate analyses into clearly communicated insights via slides/documents/emails to the client
Leadership development:
Manage work independently with initial direction from manager
Regularly speak up ask questions and express your POV
Client management: Seek to understand the clients business/industry and understand how their work connects to the broader project and client goals
Strive to be the best interaction of the clients day
Support in the development of client facing solutions and deliverables including PowerPoint pitches and competitive/landscape audits
Skills and Qualifications:
Were looking for motivated candidates who are eager to learn and bring transferable skills to our team. Prior professional experience is not . Successful candidates will demonstrate the following:
Ability to think critically break down problems and propose solutions (through academic projects internships volunteer or work experiences).
Strong verbal and written communication skills with the ability to share ideas effectively in group projects presentations or customer-facing interactions
Consistently produces accurate thorough and organized work
Able to work well with others and manage interactions with peers instructors teammates or external stakeholders in a respectful professional manner
Demonstrated ability to take ownership of tasks or projects and complete them with limited supervision
Examples of leadership initiative or ownership in academic extracurricular or work settings
Familiarity with basic tools such as MS Office Google Workspace or similar software
Pay Transparency:
At Ovative we offer a transparent view into three core components of your total compensation package: Base Salary Annual Bonus and Benefits. The salary range for this position below is inclusive of an annual bonus. Actual offers are made with consideration for relevant experience and anticipated impact. Additional benefits information is provided below.
For this entry-level Analyst position the base salary is $60000. In addition there is an annual bonus opportunity of up to 10% of base salary ($6000).
Working at Ovative Group:
We provide strong competitive holistic benefits that understand the importance of your life inside and out of work.
At Ovative culture isnt a buzzwordits the reason weve been named a Top Workplace for ten years running. We lead with trust transparency and a commitment to doing the hard work others avoid.
We offer flexibility. Youll work from our Minneapolis Chicago or New York office on set days each week and an option to work remote on others.
Our open floor plan reflects our open communication and flat structurewhere interns collaborate with VPs analysts partner with senior leaders and our CEO engages with every team member. Together we create an environment where smart driven people can do their best work and support one another in the process.
Were equally committed to inclusion and belonging. Ovative fosters a workplace where everyone can participate and thriveregardless of ethnicity gender sexual orientation gender identity or expression or other protected class status. Our benefits and policies reflect that commitment from inclusive medical leave coverage for same-sex spouses to equitable care and support for all families.
Benefits:
We strive to hire and retain the best talent by offering fair competitive compensation a meaningful bonus program and excellent health coverage. When the company performs well we all benefit.
Some tangible benefits and amenities we enjoy:
- Access to all office spaces in MSP NYC and CHI
- Frequent paid travel to our Minneapolis headquarters for company events team events and in-person collaboration with teams
- Generous paid vacation policy
- 401k match program
- Top-notch health insurance options inclusive of same sex partners
- Family formation benefits including reimbursement options for fertility pregnancy and parenting needs
- Monthly stipend for your mobile phone and data plan
- Sabbatical program
- Charitable giving via our time and a financial match program
- Shenanigans Day
Additional information can be found at Ovatives Career Page.
The details of the benefits are covered by applicable plan documents for group benefits and by company policies where a plan document does not apply.
Working at Ovative wont be easybut if you like challenging hard work driving results and being surrounded by the best talent it has the potential to be the most rewarding job youll ever have. If you think you can make us better we want to hear from you!
EEO & Accessibility:
Ovative is an Equal Opportunity Employer committed to a respectful inclusive workplace for all. Applicants receive consideration without regard to legally protected characteristics (e.g. color religion creed national origin sex pregnancy childbirth and related conditions sexual orientation gender identity/ gender expression gender identity age physical or mental disability marital/ status familial status military or veterans status genetic information status with regard to public assistance and any other status protected under applicable law).
We provide reasonable accommodations consistent with the Americans with Disabilities Act and applicable state law to qualified applicants and employees with disability unless doing so would create an undue hardship.
If you need assistance or accommodation at any stage of the application or interview process due to a disability please contact us at
Application Details and Process:
Applicants must be legally authorized to work in the United States for any employer on a full-time basis without current or future need for visa sponsorship. Ovative is unable to sponsor or take over sponsorship of an employment visa for this compliance with federal law all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification documentation upon hire.
Open Until Filled or Otherwise Withdrawn:
We encourage interested candidates to apply early. The position will remain open for at least 10 business days from the first day of posting. After this time if the position has not been filled the posting will remain open until the position is filled or until the posting is otherwise closed or withdrawn for business reasons.
Required Experience:
IC