Analyst, Analytics (Temp)

Who We Are

Horizon Media founded in 1989 by Bill Koenigsberg is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers Horizon is known for its highly personal approach to client service. Renowned for its incredible culture Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune AdAge Crains New York Business and Los Angeles Business Journal. Together we are building a place of belonging.

At Horizon we understand the value that different perspectives can bring to our clients and culture so we strive for an environment where our employees feel welcomed safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture and experience together.

Our simple recipe for success We hire talented people (thinkers doers dreamers makers) challenge them and give them every opportunity to grow.

Job Summary
The Analyst Analytics will help to help continue our expansion in our Analytics Department. The ideal candidate will have an understanding of data analysis with a track record of building successful analytic approaches. digital metrics; both from a brand and direct response perspective as well as a track record of successfully building analytic approaches across a broad mix of clients. A major responsibility of this role will be to help build the Horizon Media approach and infrastructure for analytics (of what) on existing clients as well as provide measurement (of what) guidance on new business pitches. This is a unique opportunity for motivated individuals to help drive innovation and thought leadership throughout a vibrant and dynamic organization.

What Youll Do
50% Data Communication/Cross-Functional Collaboration

• Communicate concise data points trends and measurement strategies to a broad audience of both technical and non-technical teams Data points of what measurement strategies of what technical v non what are those teams.

• Collaborate with media planning and brand strategy teams to develop KPIs and reporting methodologies/approaches that match campaign and brand goals

30% KPI/Reporting Methodology Development

• Develop processing workflows for data aggregation cleansing and harmonization across multiple media platforms which platforms

• Establish QA protocols to ensure accuracy and data granularity for analyses

10% Dashboard/Visualization Building

• Build robust data visualizations and interactive dashboards that are capable of delivering information in an intelligent and digestible manner

10% Analyze Information

• Bring forward insights results and suggest optimizations to improve said results

• Peel through layers of reported data disregarding the unnecessary to deliver analysis and insight to both internal and external client constituents

Who You Are

• An analytical mindset with the ability to communicate findings to others

• An independent worker with strong time management and organization skills

• A problem solver with the ability to develop creative solutions

• A strong team player willing to roll up your sleeves and collaborate with others

• Nimble and flexible with ability to succeed in a fast-paced environment

• Detail oriented with a commitment to follow through

Preferred Skills & Experience

• Strong analytical skills are including the ability to analyze raw data identify trend drivers draw conclusions and summarize actionable recommendations and their forecasted outcomes/implications

• Expertise in Microsoft Excel and PowerPoint

• Basic knowledge of data structuring with Knime SQL R Python preferred.

• Creative/curious approach to ramping up understanding aspects of digital advertising digital media strategy and standard media measurement

• Strong organizational skills with the ability to aggregate information and data from multiple sources

• Experience with Tableau or other data visualization/dashboarding tools preferred

• Excellent verbal and written communication skills with ability to convey and package technical findings in laymans terms

• Ideally 1-2 years relevant experience preferred.

Certificates Licenses and Registrations
N/A

Physical Activity and Work Environment

N/A