PR Account Manager, B2B & Consumer Technology Burson

Burson part of WPP is the global communications leader built to create value for clients through reputation. With highly specialized teams industry-leading technologies and breakthrough creative we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson you are part of a global community of lifelong learners who thrive at the edge of innovation.

WPP (LSE/NYSE: WPP) is the trusted growth partner for the worlds leading brands. We unitecutting-edge media intelligence and data solutions world-class creativity next-generation production transformative enterprise solutions and expert strategic counselin a single company powered by exceptional talent and our agentic marketing platform WPP Opento help our clients navigate change capture opportunity and deliver transformational growth. For more information visit

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Burson Tech team:

You will have the opportunity to develop under the guidance of some of the best in the industry and gain first-hand experience working on high-profile international brands. The experience of our 20 Technology team enables us to deliver integrated communications spanning consumer technology lifestyle and product PR corporate communications B2B technology digital & social executive positioning analyst relations influencer marketing content marketing and public affairs. We understand how technology shows up in peoples everyday lives as well as the broader ecosystems innovation stories and reputation challenges that shape how brands connect with consumers media creators partners and industry stakeholders.

Having a passion forconsumerandenterprisetechnology is essential for this role as you will be working with some of the worlds most impactful technology innovators. We believe that technology has the power to enhance human experienceshape culture fuel creativity and redefinethe way people live work play communicate and PCs gaming AI-enabled devices imaging semiconductors connected experiences creator tools or emerging platforms we are dedicated to turning technical innovation into relevant human-first stories that earn attention and drive reputation.

More about the role:

The team is looking to recruit an Account Manager to work across a portfolio of leading globaltechnology clients spanning industry heavyweights and innovators such as Adobe Qualcomm Dell TechnologiesCanon and other brands operating at the intersection of technology creativity entertainment devices and everyday consumer experiences.

The role involves taking on a trusted consultative position for key client contacts leading the execution of integratedcommunication strategies and driving daily account operationsacross consumer technology launches product storytelling media and influencer engagement reviews programmes events and always-on reputation-building activity.

What youll do:

• Client Relationship Management:Serving as the primary day-to-day contact for mid-level clients leading regular status touchpoints ensuring proactive upward communication andanticipatingclient needs.

• B2B & Consumer Technology Storytelling:Distilling complex technologies products platforms propositions and launches into sharp narratives tailored for business trade vertical national consumer technology lifestyle creator and influencer audiences.

• Workstream Ownership:Driving key deliverables and campaign workstreams frominceptionto completion ensuring projects are delivered on strategy on schedule and to the highest quality standard.

• Media Reviews Analyst Creator & Content Creation:Leading daily engagement across business trade vertical tier-1 consumer technology lifestyle creator and influencer media. Supporting product reviews and seeding programmes analyst and stakeholder activity launch moments events and the development of high-impact materials including press releases pitches briefing notes messaging Q&As blog content and executive thought leadership.

• Strategic Planning & Account Growth:Contributing actively to B2B and consumer technology planning sessions product launch strategies executive visibility programmes thought leadership campaigns cultural moments content proposals and organic growth opportunities for existing accounts.

• Data-Driven Insights:Partnering with intelligence analysts and strategists to evaluate campaign data and deliver actionable insights and recommendations to clients.

Experience that contributes to success:

• B2B and/or Consumer Technology Experience:Prior experience in B2B technology enterprise communications consumer technology lifestyle technology devices entertainment gaming creator product or integrated technology communicationsORa background in another fast-moving business consumer lifestyle or technology sector with a keen curiosity and passion to immerse yourself in the technology space.

• Technical Curiosity:A fast-learning mindset with the ability to get up to speed quickly onnew technologies product features device ecosystems enterprise use cases market trends customer behaviours and the broader innovation themes shaping business and consumer audiences.

• Media Analyst & Creator Instincts:A proventrack recordin media relations with an understanding of what makes a strong technology story for business trade vertical national consumer technology lifestyle broadcast online analyst creator and influencer audiences.

• Independence & Professional Confidence:The self-assurance to advise mid-level clients independently and represent the agency with authority.

• Operational Excellence:Exceptional attention to detail strong time-management skills and a high degree of personal accountability for your workstreams.

• Problem-Solving & Critical Thinking:A proactive solutions-oriented approach when navigating complex challenges or tight deadlines.

• Team Leadership & Collaboration:A positive supportive team player who enjoys mentoring junior colleagues and collaborating effectively across Bursons global network.

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