Marketing Coordinator EMEA
Job Summary
Role Overview
Across different marketing functions (customer marketing demand generation product marketing brand marketing communications etc) our targets are closely tied to the companys sales targets.
The marketing team at Revinate is focused on both the long term (brand equity building) and the short term (performance marketing demand generation). Across different marketing functions (customer marketing demand generation product marketing brand marketing communications etc) our targets are closely tied to the companys sales targets.
As a marketing coordinator on the team you will be focused on moving the needle for the marketing team across different marketing functions including events email content marketing.
This role primarily focuses on EMEA and APAC markets and reports to the VP of Brand Marketing and Communications. Based in EMEA the person will also work closely with the Head of Commercial Sales for EMEA.
Own regional marketing - event planning email campaigns social posts short and long tail content - for EMEA and APAC market audiences. The ownership extends to writing copy and working with the larger marketing team for execution.
Collaborate with sales CS and the Demand Gen team on list management database additions and nurture campaigns
Execute multi-channel campaigns ensuring alignment of messaging to achieve consistency and effectiveness across APAC and EMEA markets
Track analytics and contribute to optimization of email marketing and social channels on a frequent basis
Follow analytics to extract key insights for future campaign development go-to-market strategies and tactics
Support marketing team as needed in other areas/functions based on team requirements that necessitate an all-hands-on-deck approach
Bachelors degree in marketing business or related field
- 3 years of relevant experience in marketing
Excellent written and verbal communication skills with keen attention to detail
Proven experience developing marketing plans and campaigns within a B2B/SaaS environment. Minimum 2 years work experience
Strong project management multitasking and decision-making skills
Metrics-driven marketing mind with eye for creativity
Experience with marketing automation (Marketo) and CRM tools (Salesforce)
Experience with a CMS (WordPress or similar)
Superb adaptability in an ever-changing environment
Collaborative and can-do team spirit
Required Experience:
IC
About Company
Revinate empowers hoteliers to connect with guests using our Direct Booking Platform and guest communication solutions to drive direct revenue.