Head of Marketing
Job Summary
We established Faculty in 2014 because we thought that AI would be the most important technology of our time. Since then weve worked with over 350 global customers to transform their performance through human-centric AI. You can read about our real-world impact here.
We dont chase hype cycles. We innovate build and deploy responsible AI which moves the needle - and we know a thing or two about doing it well. We bring an unparalleled depth of technical product and delivery expertise to our clients who span government finance retail energy life sciences and defence.
Our business and reputation is growing fast and were always on the lookout for individuals who share our intellectual curiosity and desire to build a positive legacy through technology.
AI is an epoch-defining technology join a company where youll be empowered to envision its most powerful applications and to make them happen.
The Head of Marketing elevates and differentiates Faculty through a body of opinionated authoritative AI storytelling a distinctive brand and a library of artefacts that bring our teams exceptional work and thinking to life - delivered through a marketing plan tightly aligned to Facultys business plan and strategic intent.
Storytelling & Differentiation
Build and scale Facultys AI storytelling capability by tapping into the exceptional body of knowledge in the business and shaping it into thoughtful perspectives - anchored in Facultys world view on AI and informed by the rapidly evolving AI discourse
Own Facultys foundational assets: corporate and commercial narratives sales enablement artefacts case studies and canonical presentations - and ensure they are culturally sensitive and travel well
Marketing Strategy & Planning
Develop and own the marketing plan ensuring it is tightly aligned to the business plan and able to flex as priorities shift.
Sit as a member of the Marketing Leadership Team shaping decisions that affect the wider function and bringing a marketing lens to the leadership table.
Use data and audience insight to prioritise investment favouring durable brand equity and growth over vanity metrics.
Marketing Delivery
Execute with purpose and precision: every campaign launch and piece of content should have a clear reason to exist and a clear standard its held to.
Set and protect a language standard that is parsimonious and human: no jargon no filler no vague futurism just clear confident writing that respects the reader.
Digital Creative & Content Oversight
Oversee digital creative events and content ensuring every output is intentional high quality and unmistakably Faculty.
Direct creative development across campaigns visual identity applications video and design holding a high bar for craft.
Leadership & Collaboration
Partner closely with Marketing and Communications Leadership to develop and deliver integrated strategies.
Lead coach and develop a team spanning digital events creative and brand disciplines raising individual capability while staying hands-on where your own judgement adds most value.
Bring bold ideas energy and vision challenging marketing orthodoxies to bring Faculty marketing to a new level
Lead the team to become truly AI-native - using AI tools to work faster and push craft further as well as identifying opportunities to deploy AI-enabled marketing tools and skills across the business
Support the international expansion of Faculty working with regional colleagues to ensure the Faculty brand travels well and adapts where it needs to.
Significant experience in the AI space with a proven track record of AI storytelling
Proven ability to build and own a marketing strategy for an AI business - grounded in a strong AI storytelling narrative and translated into a coherent brand expression
A proven ability to find the story in complex technical material and tell it with clarity confidence and a genuine point of view with an instinct for which formats will make it land.
Experience co-creating and owning a marketing plan tightly aligned to business strategy translating ambition into a deliverable resourced plan.
Experience owning a companys digital channels and platforms and driving brand equity through thoughtful campaigns
Comfortable partnering with editorial and content leads to ensure output reinforces positioning and a consistent point of view.
Skilled at working alongside C-suite leaders and technical experts earning trust quickly through sound judgement and a bias for delivery.
Proven ability to lead coach and develop a multi-disciplinary team. A player-coach who neither hides behind the team nor bottlenecks it.
Deep understanding of AI its transformative potential when deployed at enterprise and government scale its associated risks and the current landscape of global AI policy and safety discourse.
Highly self-sufficient with the flexibility and tenacity to thrive in a fast-paced complex scale-up environment now operating at global scale.
Introduction interview with the Hiring Manager (30 mins)
Panel Interview (60 mins)
Meet the team (60 mins)
Final Stage Interview with the CCO (30 mins)
We aim to grow the best team - not the most similar one. We know that diversity of individuals fosters diversity of thought and that strengthens our principle of seeking truth. And we know from experience that diverse teams deliver better work relevant to the world in which we live. Were united by a deep intellectual curiosity and desire to use our abilities for measurable positive impact. We strongly encourage applications from people of all backgrounds ethnicities genders religions and sexual orientations.
If you dont feel you meet all the requirements but are excited by the role and know you bring some key strengths please dont hesitate in applying as you might be right for this role or other roles. We are open to conversations about part-time hours.
A note on AI: were happy for you to use it for research and interview prep but please dont use it to generate answers during live interviews. We also use an AI note-taker (Metaview) in interviews so interviewers can stay present (which you can opt out of just let us know) and every application is reviewed by a human never decided by AI.
Required Experience:
Director
About Company
We help our customers implement AI transformation with bespoke consultancy and Frontier, the AI operating system for intelligent decisions.