Category Analyst

• Collaborative high-performance culture focused on growth and innovation
• Work with iconic household brands and influence category shopper and commercial strategies
• North Ryde based hybrid working environment

Help shape category strategy and shopper growth by transforming data into insights across Australias leading bakery brands.

Tip Top part of the George Weston Foods (GWF) family is Australia and New Zealands leading bakery business home to beloved brands like Tip Top Abbotts Bakery Golden and more. Every day our 4500 people help us bring quality baked goods to millions of households quick service restaurants and food service partners.

Were passionate about our products our people and creating a high performing values driven cultureandnowwerelooking for a Category Analyst to help us continue to grow.

Based in North Rydeyoullbe a key member of the Category Shopper & E Commerce team bringing data to life and turning insights into clear compelling actions. Your work will influence category strategy go to market planning shelfexecutionand shopper marketing initiatives across Australias biggest bakery brands.

If you love data enjoy problem solving and want to see your analysis directly shaping commercial decisions this is the role for for someone who is naturally curious enjoys asking why and is excited by the opportunity toleverageemerging technologies and AI to improve reporting uncover insights faster and continually evolve the way we work.

Purpose of the role

• Turn data into clear actionable insights for sales category and shopper teams
• Lead the monthly Category Report: analyse performance market trends competitor activity and present insights to stakeholders across the business
• Lead POG/space analysis and support customer range reviews
• Deliver ad hoc analysis across promotions pricing campaigns and e commerce
• Build strong relationships with internal teams and external data partners

About you

• Strong Excel PowerPoint and general MS Office skills
• Experience with Circana Quantium Tableau and/or JDA (desirable)
• Proven analytical capability and attention to detail
• Confidence presenting insights and influencing stakeholders
• Ability to manage competing priorities and work to deadlines
• A continuous improvement mindset with a collaborative values driven approach

Why Join Us

At Tip Top Bakerieswereproud to produce an extensive range of wholesome sliced bread muffins crumpets pies and bakery snacks. Our purpose of Everyday Moments of Goodnessrepresentsthe lives we touch and the difference we make. Those moments that bring a smile make us proud or keep us safe are moments we strive for through our work.

We take pride in supporting our people to learn grow and develop throughout their careers with Tip Top Bakeries. We believe in the power of an inclusive and diverse workforce and invest in meaningful initiatives to remove barriers and enable our employees to have a satisfying and rewarding career with us. Our vision for Tip Top Bakeries is an organisation where everyone belongs everyone is valued and everyone has equal opportunity.

Join the team and be part of one of our iconic brands like Tip Top Abbotts BakeryBürgenand Golden.

Working with Tip Top we offer many benefits including:

• Family-friendly policies including 12 weeks of paid parental leaveadditionalpaid time off to ease back to work and ongoing superannuation contributions during unpaid parental leave
• Recognition and award programs including access to our online rewards platform
• Health and wellbeing programs including access to our 24/7 Employee Assistance Program and on-site physiotherapy services
• Flexible working options
• Access to an extensive range of internal trainings and development programs for your career
• Financial support for approved study pathways as well as traineeship and apprenticeship programs
• Two paid volunteer days per year as part of our focus on Community Partnerships
• Novated Leasing Options

Start the Conversation

If this role sounds like you andyoureeager to learn grow and help create everyday moments of goodness we want to hear from you. To apply for this opportunity pleasesubmityour application by clicking on theapply nowbutton.

Our Recruitment Process typically consists of a brief prearrangedtelephoneor video call followed by 1-2 interviews in-person or over Zoom/ to adjust our recruitment process to support your accessibility needs. Let us know your needs in providing a positive barrier-free recruitment process via phone on (02)or email to Please do not call to enquire about this position as the phone number is for requesting accessibility needs only.

During the recruitment process you maybe requiredto complete pre-employment screening which include a medical (includes drug & alcohol testing) and a criminal record check.

At Tip Top we strive to create a place where Everyone belongsEveryoneis valued and Everyone has equal opportunity.

We encourage applications from people of all ages nationalities abilities and cultures including Aboriginal and Torres Strait Islander peoples the LGBTQI community and people living with disability.

Important: We have been alerted toscamemails falsely claiming torepresentGeorge Weston Foods. Please note that we will never offer employment without a formal recruitment process ask for payment or request sensitive information via external links or unsolicited messages. All official communication will come from verified company channels.