Biddable Executive
Job Summary
Agency :
Havas MarketJob Description :
Biddable Executive
Reporting To: Biddable Manager
Office Location: Havas Village Leeds BlockHaus West Park LS16 6QG
ABOUT HAVAS MARKET:
We are Havas Market part of the Havas Media Network (HMN) a Network spanning almost 1000 people across London Leeds Manchester and Edinburgh.
As Havas Market our vision is to deliver limitless performance for our clients by breaking down the barriers within media to build cohesive multi-channel experiences that combine tech and human Market expertise spans the following core specialist services: paid media (PPC paid social international) owned (SEO CRO content creative localisation) and earned (digital PR social).
As a hub of performance specialists we work with clients directly via Havas Market while we also service the performance media needs of the other agency brands across HMN including Havas Media Arena Media and Ledger Bennett.
Across all agency brands within HMN we have defined shared values that shape the way we work and define what we expect from our people:
Human at Heart: You will respect empower and support others fostering an inclusive workplace and creating meaningful experiences.
Head for Rigour: You will take pride in delivering high-quality outcome-focused work and continually strive for improvement.
Mind for Flair: You will embrace diversity and bold thinking to innovate and craft brilliant unique solutions.
These behaviours are integral to our culture and essential for delivering impactful work for our clients and colleagues.
OUR DIGITAL ACTIVATION TEAM:
All brands under HMN are serviced by a centralised digital activation function - a scaled team of 250 experts spanning PPC SEO affiliates paid social programmatic and commerce in the UK.
Were a highly motivated energetic team with a passion for all things digital. We like great ideas combined with smart planning and a relentless commitment to results. Were constantly innovating for our clients working with all the key platforms in the latest formats to reach audiences in interesting ways.
THE ROLE:
Sitting as part of the Biddable team based in Leeds this role will see you work exclusively within the B2B vertical. As such you will sit within a scaled Biddable community within the Havas Market organisation but you will need to be deeply connected into Ledger Bennett - our global B2B marketing agency dedicated to redefining B2B marketing through inventive authentic and ambitious strategies.
This is an exciting Exec level role working with some of the most recognisable B2B brands in the world.
Media planned and bought via demand side platformsrevolutionisesour and withthe use of data and technologycan we target peoplewith our advertising experiences in anunprecedented andefficient way.
Our biddable team function isat the forefront of thistechnologyandweare looking for an entry level candidate to joinourteam. Graduate and new industry entrants are a vital part ofour teamsgrowing business and we are proud to offer one of the best training schemes in the working alongside fellow enthusiasticmotivatedand ambitiouspeoplewho are keen to not only develop their knowledge inbiddabletrading but also to lead the way in its application to clients.
Key Responsibilities
- Strong desireto learn about the relevant demand side platforms (Paid Social & Programmatic)
- Daily campaign pacing adjustments to deliverplans to setcampaign budgets
- Daily campaign optimisation usingvarioustoolsas well as Excel based data analysis.
- Daily reporting updates todirect team
- Weekly analysis ofbudget pacing and campaign performance to set KPIs
- Weekly update ofon the application ofbrand safety tools including blocklists
- Weekly reports ofconsumerinsightsand performed optimisations
- Service ad hoc reportingrequests by direct team members or client planning teams
- Develop optimisation strategies across a variety of advertisers
- Deploy testing methodologies on campaigns under the direction ofline manager
- Show interest anddesirefornew product testing and implementation
- Developa basicunderstanding ofthe role and services of themedia agencyas well as the direct partners and suppliers
Who were looking for
- A school leaver or graduate with a degree in an analytical-quantitative- comms-or marketing relateddiscipline
- Numerate and comfortable with data processing and interpretation
- Confident andaccuratewith the English language speaking and in writing
- Interested in technology and motivated to learn more aboutnew technologydevelopments.
- A keen problem solver
- Good attention to detail and process orientated
- A team player with strong work ethic self-motivated and able to take the initiative
- Previousactive experience with data processing and analysis platforms (for example in banking sector or during degree projects) desirable but notrequired
- You have no issues putting our web camera on for remote calls
- An understanding of web delivery technology especially marketing technology (e.g. cookiesAdservers http protocols) desirable but notrequired
- It is desirable that the candidate has an interest in advertising and can apply innovative thinking whenrequiredto develop solutions
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Contract Type :
PermanentHere at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age sex race ethnicity disability and other factors that have no bearing on an individuals ability to perform their job.
Required Experience:
Exec
About Company
Havas is one of the world’s largest global communications groups and its mission is to make a meaningful difference to brands, businesses and people.