Adviser Content Creator

Adviser Content Creator

The Role

We are looking for an experienced multi-media Content Creator to develop highquality insightled content focused on Vanguard 365 (V365) in the UK and for Europe.

V365 is an all-in-one learning platform for financial advisers. It offers accredited CPD through 30-minute modules of videos and short articles events and on-demand webinars and expert insights/market commentary.

V365 content will also be used in our forthcoming Adviser Portal meaning that content at the point of need will be increasingly important in addition to the already established content hubs.

In Europe V365 is being rolled out across territories and you will work in conjunction with local Channel Marketers to determine and deliver local needs.

A key collaboration will be with our Client Research Centre (CRC) who take adviser content on the road delivering face-to-face sessions across Europe on V365 topics and beyond.

You will not only create individual assets but think holistically about how content works across channels and platforms and how different pieces reinforce each other over time so content strategy is as important as content execution.

In this role you will
We are looking for an experienced multi-media Content Creator to develop highquality insightled content focused on Vanguard 365 (V365) in the UK and for Europe.

• V365 is an all-in-one learning platform for financial advisers. It offers accredited CPD through 30-minute modules of videos and short articles events and on-demand webinars and expert insights/market commentary.
• V365 content will also be used in our forthcoming Adviser Portal meaning that content at the point of need will be increasingly important in addition to the already established content hubs.
• In Europe V365 is being rolled out across territories and you will work in conjunction with local Channel Marketers to determine and deliver local needs.
• A key collaboration will be with our Client Research Centre (CRC) who take adviser content on the road delivering face-to-face sessions across Europe on V365 topics and beyond.
• You will not only create individual assets but think holistically about how content works across channels and platforms and how different pieces reinforce each other over time so content strategy is as important as content execution.

Audience focus

Primary audience: Financial Advisers and Intermediaries

Key responsibilities

Content Strategy

You will work with the Channel Marketing teams ARC and external agencies where appropriate to design the V365 content experience. The challenge here is to create cohesive client journeys and to consider each individual content ask in the context of the overall experience.

Content Delivery

• In this crowded space you will strive to create content that cuts through and delivers engaging rich and memorable experiences for advisers.
• The content should draw appropriately on ARC insights and formal external research such that we deliver the content advisers really value. This means the role requires great stakeholder management skills.
• All content must be accurate compliant credible and aligned with brand and housestyle guidelines.
• Finally you must be able to think endtoend about the content lifecycle: ideation creation distribution reuse and evolution over time. You will work with Channel Marketers to determine the best mechanisms to promote V365 content to the adviser audience.

What it takes

Skills and experience

Essential

• Firsthand experience creating multi-media content
• Proven ability to define shape and oversee highquality content across multiple formats and channels including working with internal and external contributors.
• Excellent editorial skills including the ability to simplify complex concepts without losing technical accuracy.
• Experience working within regulated financial services environments.
• Strategic mindset: able to think about content as an interconnected system rather than individual outputs.
• Familiarity with content performance metrics and using insight to refine content strategy.

Highly Desirable

• Experience working alongside investment research or insights teams.
• Understanding of financial advice sector.

Personal attributes

• Deeply interested in markets investing and portfolio construction.
• Strong editorial judgement and confidence working with a complex subject matter.
• Collaborative and comfortable working with senior stakeholders and subjectmatter experts.
• Highly organised with excellent attention to detail.
• Strategic and commercially minded with a clear understanding of adviser needs and behaviours.

What success looks like

• Adviser content that is trusted authoritative and genuinely useful in practice.
• Clear consistent and wellstructured content journeys across Vanguard 365 and ARC experiences.
• Strong engagement from financial advisers across multiple formats and channels.
• Measurable contribution to broader content proposition brand and distribution objectives.

Subjectmatter expertise

Become a subjectmatter expert on:

• How advisers use asset manager content to help learn about being a more effective adviser
• Bring strong firsthand understanding of how financial advisers operate including their content needs at different points in the advice and clientcommunication lifecycle.
• Apply judgement around which ideas are best suited to deep adviser content versus broader educational or explainerstyle assets.
• Stay close to market developments investment thinking and portfolio positioning to ensure content remains timely relevant and authoritative.
• Think endtoend about the content lifecycle: ideation creation distribution reuse and evolution over time.

Special Factors

• Vanguard is not offering visa sponsorship for this position
• This is a hybrid position and would require you to work in the office 3 days per week (Tuesday Wednesday & Thursday)
• Please note that we review applications on a rolling basis and may close this role early if there is a high level of interest. To avoid missing out we recommend applying as soon as possible

Why Vanguard

Vanguard is a different kind of investment company. It was founded in the United States in 1975 on a simple but revolutionary idea: that an investment company should manage its funds solely in the interests of its clients.

This is a philosophy that has helped millions of people around the world to achieve their goals with low-cost uncomplicated investments.

Its what we stand for: value to investors.

Inclusion Statement

Vanguards continued commitment to diversity and inclusion is firmly rooted in our culture. Every decision we make to best serve our clients crew (internally employees are referred to as crew) and communities is guided by one simple statement: Do the right thing.

We believe that a critical aspect of doing the right thing requires building diverse inclusive and highly effective teams of individuals who are as unique as the clients they serve. We empower our crew to contribute their distinct strengths to achieving Vanguards core purpose through our values.

When all crew members feel valued and included our ability to collaborate and innovate is amplified and we are united in delivering on Vanguards core purpose: to take a stand for all investors to treat them fairly and to give them the best chance for investment success.

How We Work

Vanguard has implemented a hybrid working model for the majority of our crew members designed to capture the benefits of enhanced flexibility while enabling in-person learning collaboration and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.