Senior Copywriter

We werent built to follow we were built to lead.

SAMY is the global powerhouse redefining brand communication for a social-first worldhelping brands stay relevant shape cultureand build real connections at the speed the world moves.

Since 2013 weve grown from a bold idea into a global force: 1200 experts 17 offices 55 markets 22 countries. We launch 40 campaigns a week create one piece of content every minute and generate $500K in revenue every day.

We are Path Finders: curious ambitious and never afraid to challenge whats next.

We dont play it safe. We build whats next.

Instagram TikTok Culture page

Lead the creative and narrative development of brands across digital environments creating strategic ideas and content that strengthen brand positioning connect with audiences and generate impact across digital and social platforms.

Join the team behind one of the worlds most iconic beauty portfolios and help define how global brands win in todays creator economy.
Beauty is one of the fastest-moving and most influential industries in the world. Trends are born overnight creators shape consumer behaviour and communities decide what products become tomorrows icons. Working on this account means having a front-row seat to everything happening across social culture creators and innovation.

At SAMY youll help global beauty brands stay ahead of whats next. Youll turn cultural shifts into strategy identify the creators driving conversations and build advocacy programmes that connect brands with millions of people in authentic ways.

Youll work at the intersection of social culture AI technology and creativity where every day brings new trends new platforms and new opportunities to shape the future of beauty marketing.

If youre passionate about creators obsessed with culture and excited by the idea of working on one of the most prestigious global beauty accounts in the industry wed love to meet you.

• Conceptualize campaigns and creative proposals with a strong social-first approach.

• Write copy for social media digital campaigns websites ads and branded content.

• Develop scripts for audiovisual formats such as Reels TikTok and YouTube.

• Adapt messaging and tone of voice according to the brand audience and communication channel.

• Collaborate closely with creative design video and marketing teams.

• Build and maintain Tone of Voice (ToV) guidelines.

• Propose ideas aligned with trends digital culture and consumer behavior.

• Review and optimize copy to ensure clarity impact and communication consistency.

• Support and mentor junior creative team members.

• Previous experience in creative copywriting for agencies or digital brands.

• Strong portfolio focused on campaigns storytelling and digital content.

• Experience creating content for platforms such as Instagram TikTok YouTube and paid media.

• Ability to develop creative concepts and brand narratives.

• Excellent writing grammar and creative judgment skills.

• Knowledge of branding communication and digital audience behavior.

• Ability to manage multiple projects and work under tight deadlines.

• Creative strategic and detail-oriented mindset.

• Interest in digital trends online culture and AI tools.

• Fluent English required; other languages a plus.

• Work your way Flexible schedule hybrid work and the opportunity to work up to 3 weeks a year from any SAMY office around the world.

• Time that matters Celebrate your birthday with a day off plus company holidays on December 24th and 31st to recharge.

• Grow with us Global mobility opportunities mentorship parenthood support and a transparent performance-driven compensation framework.

• Be part of the journey Help shape our team through our referral program and enjoy a collaborative social culture backed by a transparent performance-driven compensation framework that rewards impact and supports your growth.

• LOCAL BENEFITS

Forget the job description for a second. The real question is: are you a Path Finder

Bold enough to challenge whats possible. Collaborative enough to build it together. Driven enough to make it happen.

We dont just hire for roles we hire for mindset. We look for people who communicate with honesty collaborate without ego embrace change with energy and take real ownership of what they build.

Were not looking for people who think the same were looking for people who want to grow with us.

Heres what it actually looks like to belong here:

Be Kind because respect trust and honest feedback make great teams stronger.

Go Beyond because good is never enough when excellence is the standard.

Craft Together because the best ideas dont happen in silos.

Enjoy the Journey because growth lives outside the comfort zone.

Own It because real impact starts with accountability.

If this feels like your kind of adventure lets build something together.

At SAMY difference is not something we accommodate its what makes us stronger.

With a team made up of 70% women and more than 35 different nationalities our different backgrounds perspectives and experiences challenge our thinking sharpen our creativity and push us to build better work and a better company.

We are committed to creating an inclusive accessible and barrier-free environment where everyone feels seen heard and empowered to thrive. And if you need support or adjustments along the way well make sure you have what you need to do your best work.