Marketing Web Developer (Webflow)

About this role:

The Marketing Web Developer (Webflow) owns the end-to-end build maintenance and structure of the GoodHabitz website in Webflow. This role cares as much about whats under the hood as whats on screen building clean well-structured pages that load fast and stay healthy over time. Were looking for someone who has recent hands-on experience with building in Webflow and a background in web development with thorough understanding of front-end best practices. Youll apply that foundation to keep the project clean fast and maintainable using custom JavaScript and CSS to extend the platform where needed.

This role sits within the marketing department not with product / engineering. Youll work alongside the Website Platform Owner Digital Experience Specialist and the wider digital experience team so you should be comfortable with campaign deadlines marketing briefs and stakeholders who think in terms of conversions and content.

This is a hybrid role based at our Eindhoven HQ typically 2 days per week in the office.

Role responsibilities:

• Own the Webflow build. Take end-to-end ownership of the build maintenance and site structure in alignment with the Website Platform Owner who holds overall responsibility for site performance.
• Keep the project clean. Maintain a tidy Webflow project caring about structure class naming and component choices and how they affect performance and long-term DRY maintainable and scalable code and leverage existing components and utilities rather than introducing unnecessary new code.
• Bring pages to life. Extend Webflow with custom JavaScript/CSS for interactions animations and functionality beyond native features.
• Monitor performance. Track site speed and technical SEO applying performance best practices from the start and addressing issues as they knowledge of Core Web Vitals and how to optimize for them.
• Build for accessibility. Keep WCAG standards in mind so the site is usable for everyone.
• Use AI and automation. Use tools like Claude and to speed up build QA and maintenance code you can fully explain and stand behind not AI-generated code you dont understand.
• Take ownership of quality. Proactively flag technical debt bugs and issues rather than waiting for direction.
• Consider how development and design choices affect crawlability including for AI crawlers and advocate for performance in design discussionswith the Website Platform Owner available to escalate concerns or handle stakeholder pushback when needed.
• Stay current with Webflow. Keep up with platform updates and new features. Test and pilot new Webflow capabilities as they release.

This role is for you if you have:

• 5 years of web development experience with at least 1-2 years of recent hands-on production experience in Webflow
• Strong custom JavaScript and CSS skills comfortable building beyond Webflows native toolset grounded in core engineering fundamentals
• Experience with modern JavaScript frameworks (e.g. Astro) TypeScript and utility-first CSS frameworks (e.g. Tailwind)
• Familiarity with structured CSS architecture frameworks (e.g. Client-First) and scalable class naming
• Strong grasp of HTML5 semantic markup structuring content to be meaningful to both browsers and crawlers
• Experience with multilingual website builds and how localization affects CMS structure and page architecture
• Understanding of technical SEO/AEO and how build choices affect crawlability and search performance
• Working knowledge of WCAG accessibility standards
• Experience with animation libraries (e.g. GSAP) for smooth performant motion
• Experience working directly from marketing briefs not just specs from a lead developer
• Experience or clear motivation to work in a marketing-driven environment understanding that priorities timelines and success metrics look different from product engineering
• Figma fluency able to work from design files and translate them into pixel-accurate builds
• Active interest in the Webflow platform roadmap and a habit of keeping up with new features
• A clear intentional approach to integrating AI tools into your daily workflow backed by sound judgment and code accountability.

If you meet most of these wed still love to talk. We know this combination is rare.

This role is not for you if:

• Youd rather execute tickets than set technical standards. This role means owning quality and direction not waiting for direction.
• You prefer waiting to be told about issues rather than proactively flagging technical debt and bugs.
• Youre looking for a purely visual design role. This one requires equal care for whats under the hood: structure performance and maintainability.
• Youre a developer who has never worked in a visual CMS builder and would prefer to keep coding in an editor full-time. The majority of this role is hands-on in Webflow.
• Youre a no-code or low-code specialist without a solid web development foundation.
• Youd rather work from fixed specs than engage directly with marketing stakeholders and briefs or you prefer the structure of a product engineering team over the pace and flexibility of a marketing department.
• Youd ship AI-generated code you cannot fully explain and stand behind.

Who we are:

Welcome to GoodHabitz one of the fastest-growing international EdTech companies in Europe. Our mission To make learning as accessible engaging and fun as binge-watching your favorite series scrolling through your feed or watching your team score a winning goal.

We create unique online training experiences available in 10 countries all produced in-house at the GoodHabitz Studios. Thats exactly where youll land: a multidisciplinary team of educational designers writers graphic designers video creatives and creative producers who turn learning science into experiences people actually want to use.

What we offer:

Become part of the leader online training company in the European market the benchmark in our sector and help organisations thrive while you grow professionally at a trailblazing company with unstoppable momentum on an exciting growth journey even as others in the industry face challenges.

• Competitive salary

• Paid time off 25 days holiday.

• Travel budget.

• Flexible work & tools work in a supportive environment with the comforts you need plus a laptop.

• Growth & development unlimited access to GoodHabitz resources and MyAcademy to fuel your personal and professional growth.

• Mental coaching support from our partner to keep your mind in top shape.

• Diverse & inclusive teams work with colleagues from across Europe bringing different cultures perspectives and ideas together.

• Themed events & team-building from creativity workshops to vitality socials our events are full of energy and fun surprises.

• Annual Do-Good Day a fully paid day to do volunteer work alone or with your team supporting a cause you care about.

• Pension & insurance disability and pension coverage for your long-term security.

Ready to be part of our team

Apply now and become part of the GoodHabitz experience!

Interested and want to find out more Feel free to reach out to our recruiters by email

Required Experience:

IC