Creative Solutions Interactive Designer SE, GOC

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

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Role Overview

Interactive Designer: responsible for designing interactive creative formats within programmatic advertising adhering to defined technical role involves building and adapting HTML5 banners using tools like Google Web Designer video assembles static graphic adaptations creation of reusable creative templates developing engaging formats while leveraging proficiency in the Adobe Creative Suite (Photoshop Illustrator After Effects) Figma HTML CSS and basic JavaScript.

The key responsibilities for the role are:

• Designprogrammatic formats across multiple channels on a variety of sizes and extensions including display video DOOH TV using tools likeAdobe Suite and Figma.

• Build programmaticformatsacross multiple channels on a variety of sizes and extensions including display video DOOH TVusing tools like Google web designer and online platforms likeCeltra.

• Ensure the programmatic formats comply to the specificationsrequiredfor each channel considering weight duration sizeresolutionand clicks/links.

• Build creative templates for dynamic campaigns.

• Set up and/or upload creatives toadserverslike Campaign Manager.

• Tracker implementation for creatives that require them.

• Set up dynamic campaigns for programmatic inadserverslike Choreograph and Campaign Manager.

• Work with development team in creative implementations.

Skills & Experience

• Professional in graphic design advertising or related fields.

• 2 years in advertising/media agencies.

• Proficiencyinbanner production tools likeGoogle Web Designer.

• Basic familiarity with HTML CSSJavascript.

• Proficiencyin Adobe Creative Suite: Photoshop Illustrator InDesign After Effects.

• Proficiencyin Figma.

• Basic handling of Google and Microsoft suites for file management: spreadsheets presentations documents.

• Conversational English.

Expected outcomes:

• Deliver programmatic formats that work correctly for the intended platforms/environments.

• Proficiencyadapting graphic materials of a campaign visual into multiple formats and/or sizes.

• Independency sorting assigned tickets for formats build.

• Adaptability to work for multiple brands and markets.

• Adservermanagement and tracking implementations.

• Dynamic campaigns management.

• Familiarity with the multiple formats of programmatic offered by the Creative Services team.
• Rely on WPP AI models for optimized processes.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include access to internal learning platforms certifications and training sessionslife insurance wellness programs significant paid time off preferential partner discounts employee mental health awareness day and more.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their believe the best work happens when were together fostering creativity collaboration and connection. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.

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