Senior Social Media Strategist

If you believe social media should lead the work not just support it keep reading.

Hiebing is a strategy-led marketing and advertising agency fueled by curiosity and built on collaboration. With teams in Madison and Austin we create integrated work that moves people and drives real business impact.

Were looking for a Senior Social Media Strategist who can think strategically create compelling content and lead clients through modern social marketing across organic paid and influencer.

What Youll Do

• Lead social media strategy across multiple clients and industries
• Lead social media productions from concepting to capturing video
• Collaboratewith creative account and media teams to shape integrated ideas
• Analyze performance and turn data into clear actionable recommendations
• Present strategies and campaign ideas directly to clients
• Leverage AI-enabled tools to streamline research trend analysis content planning and reporting creating more time to focus on strategic thinking creative collaboration and delivering meaningful results for clients
• Use AI-enabled tools to accelerate content planning reporting narratives audience insights and client communications while ensuring final recommendations reflect strategic thinking sound judgment and each clients unique goals and voice

What You Bring

• 57 years of experience in social media digital marketing or content strategy (agency experience strongly preferred)
• Strong understanding of platforms like TikTok Meta YouTube and emerging channel
• Comfort leveraging AI-enabled tools while applying thoughtful judgment to ensure recommendations content and insights remain accurate relevant and aligned with client goals and Hiebings standards of excellence
• Ability to balance strategic thinking with hands-on execution
• Confidence working directly with clients and cross-functional teams
• A clear point of view you dont just execute you push the work forward

What Makes Someone Successful Here

• You build on ideas with a Yes and mindset
• You bring curiosity and challenge thinking in a productive way
• You care about both the work and the people behind it
• You hold high standards and take ownership of outcomes

Work Environment & Eligibility
Hybrid role based in Madison WI (in-office MondayWednesday; remote ThursdayFriday). Must be authorized to work in the U.S. without current or future sponsorship.