Brand Manager Immunology maternity leave

Key responsibilities:

• Own endtoend accountability for one or more brands across their lifecycle

• Translate global strategy into a local brand plan with clear objectives target audiences messaging and omnichannel execution.

• Execute integrated omnichannel campaigns and optimize marketing mix using data insights and tools (e.g. DRO).

• Define customer segmentation prioritization and design ICEaligned customer journeys; train sales teams on messaging and tactics.

• Deliver sales growth and market share targets; lead forecasting demand planning and budget management.

• Lead brand launches and readiness activities coordinating crossfunctional teams (Sales Medical Value & Access).

• Monitor performance via KPIs and insights continuously refining strategy campaigns and execution quality.

• Ensure compliant execution effective agency collaboration content reuse and strong engagement with HCPs and stakeholders.

Essential requirements

• University degree in Life Sciences Marketing Business or related field; fluency in English and Italian.

• Experience in pharmaceutical brand management or marketing roles; experience in Immunology will be considered a plus.

• Strong understanding of pharma markets customers and healthcare systems.

• Proven ability to develop and execute brand strategies and tactical plans.

• Solid omnichannel marketing and campaign execution skills.

• Strong financial acumen including budgeting and resource management.

• Experience in cross-functional leadership within matrix organizations; effective stakeholder management.

• Strategic data-driven mindset with ability to manage complexity leverage digital/AI tools and uphold high ethics and compliance standards.

Why NovartisOur purpose is to reimagine medicine to improve and extend peoples lives and our vision is to become the most valued and trusted medicines company in the world. How can we achieve this With our people. It is our associates that drive us each day to reach our ambitions. Be a part of this mission and join us! Learn more here: and rewards: Read our handbook to learn about all the ways well help you thrive personally and professionally: to Diversity and Inclusion:

Novartis is committed to building an outstanding inclusive work environment and diverse teams representative of the patients and communities we serve.

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