Copywriter

Job Title: Copywriter

Job Summary: A Copywriter is expected to take ownership of at least one brand while being involved in multiple projects. They play an integral role in the conceptualization process and work in close collaboration with the Art and Coding teams.

Key Responsibilities:

1. Assist senior copywriters in developing and editing copy
2. Conduct ongoing research on the latest work by agencies in India and abroad staying informed on award-winning campaigns
3. Write and edit copy for various marketing materials ensuring clarity conciseness and persuasiveness
4. Collaborate with the design team and other departments to align copy with brand identity and marketing objectives
5. Proofread copy to ensure accuracy consistency and appropriate tone
6. Continuously learn and develop skills across mediums such as social media email campaigns and print ads

Requirements:

Qualifications & Experience:

Education: B.A. in any stream or equivalent

Experience: Minimum 3 years of industry experience (Portfolio is mandatory)

Skills:

1. Writing: Strong command of language grammar and punctuation with the ability to adapt style across different mediums
2. Creativity: Ability to generate unique ideas that capture audience attention and align with brand messaging
3. Attention to Detail: Keen eye for accuracy consistency and tone
4. Marketing Knowledge: Understanding of target audiences market trends and competitor strategies
5. Collaboration: Ability to work effectively with copy team members designers and other departments
6. Time Management: Capable of prioritizing tasks to consistently meet deadlines
7. Adaptability: Up to date with the latest trends across digital mediums and emerging technologies

Required Skills:

Copywriter