Assistant Manager Customer Marketing,GCS

B2B Marketing & Sales Enablement

• Develop and execute customer marketing initiatives for the GCS business across Sports and Entertainment properties.
• Create compelling sales narratives pitch collateral case studies category decks newsletters and go-to-market materials tailored for advertisers and agencies.
• Partner closely with sales teams to identify market opportunities and build marketing programs that accelerate business growth.

Industry & Category Marketing

• Build targeted marketing programs for key advertiser categories and emerging growth segments.
• Translate audience content and platform insights into client-facing narratives that demonstrate business impact.
• Support packaging and positioning of marquee sports tournaments entertainment properties and digital-first solutions for advertisers.

Client Engagement & Events

• Conceptualise and execute client engagement initiatives including roundtables webinars networking events content showcases and industry forums.
• Drive visibility for the GCS business through strategic external and internal communication initiatives.
• Collaborate with cross-functional teams to deliver high-quality advertiser experiences across events and campaigns.

Strategic Partnerships & Communication

• Work closely with content revenue strategy research and brand teams to ensure cohesive market messaging.
• Support thought leadership initiatives through trend reports insight-led marketing pieces and market intelligence.
• Track campaign effectiveness and marketing impact metrics to optimise future initiatives.

• Sales enablement and advertiser marketing
• B2B campaign management
• Market and consumer insight translation
• Presentation and narrative building
• Event and client engagement management
• Cross-functional collaboration
• Strong analytical and project management skills

• 4-7 years of experience in B2B marketing trade marketing customer marketing media marketing or digital advertising.
• Strong understanding of the digital advertising and media ecosystem.
• Experience working across entertainment sports OTT digital media or advertising industries is preferred.
• Excellent communication presentation and stakeholder management skills.
• Ability to manage multiple projects in a fast-paced high-growth environment.
• Strong storytelling and content development capabilities.