Web Content Manager (mfd)

About the role:

This position is offered as a 1-year fixed-term contract and provides an exciting opportunity to shape the digital experience of millions of customers across Europe. Join our Cologne-based Digital Experience team and help shape how millions of customers interact with Redcare Pharmacy online. As a Web Content Manager you will play a key role in bringing campaigns brand initiatives and commercial priorities to life across our digital platforms collaborating closely with colleagues from Brand CRM Creative UX and Retail Media in an international environment.

This is a unique opportunity to combine creativity content strategy and data-driven optimisation while having a direct impact on the customer journey across multiple European markets. Working from our Cologne office you will contribute to high-visibility projects that influence both customer engagement and business performance.

About your tasks:

• Create and manage landing pages campaign pages category pages and rich content experiences that drive engagement brand awareness and conversion.
• Translate campaign concepts business requirements and marketing initiatives into compelling and user-focused page structures within the CMS.
• Continuously improve content performance through A/B testing UX insights performance analysis and conversion optimisation.
• Coordinate content localisation translations and international rollouts to ensure a consistent customer experience across all markets.
• Maintain and optimise reusable content modules templates and digital assets while ensuring high content quality and compliance with brand guidelines.
• Driving a seamless and consistent customer experience across all digital touchpoints while ensuring compliance with CI/CD guidelines

Qualifications :

About you:

• You have 25 years of professional experience in content management digital marketing or e-commerce.
• You are experienced with CMS platforms such as Storyblok Contentful Bloomreach TYPO3 or similar systems; experience with Storyblok is a strong advantage.
• You bring a solid understanding of SEO UX principles customer journeys and conversion optimisation combined with basic knowledge of HTML/CSS.
• You have an eye for design quality usability and detail enjoy working with cross-functional teams and thrive in an international environment.

Additional Information :

About your benefits:

In order to provide you with the best possible support for your individual needs - whether its living a healthy life having enough time for your family or developing your skills - we offer a wide range of different site-specific benefits:

• Work from Home: If your job does not require you to be present in the office we can arrange the place you work from individually - even for up to 20 days a year anywhere in the EU.
• Personal development: Grow! We support and encourage your individual development through various in- and external trainings.
• Sports: Stay healthy. Profit from a membership (M) package at Urban Sports Club so that you can take advantage of a huge variety of sport offers.
• Vacation: 30 days paid vacation per annum (plus another day on Rosenmontag) and the option to take unpaid vacation of up to 10 days (after one year working with us).
• Employee discount: You get a 10 % employee discount on all over the counter beauty and personal care products in our online store & 20 % discount on nu3.

Remote Work :

No

Employment Type :

Full-time