Sr. Account-Based Marketing Manager, Auto & Manufacturing, Industry Marketing

Amazon Web Services is seeking a results-driven Sr. Account-Based Marketing (ABM) Marketing Manager for the Automotive & Manufacturing (Auto&Mfg) Industry to design and execute high-impact ABM programs for enterprise customers in Europe and deliver the industrys largest activations and programs. This role combines strategic thinking with hands-on execution to drive measurable business outcomes through targeted marketing initiatives.

The Sr. Account-Based Marketing Manager will own the end-to-end execution of select Auto&Mfg ABM programs working backwards from customer needs to create data-driven multi-channel campaigns events and executive programs that accelerate pipeline and revenue growth. This role requires project management skills analytical capabilities and the ability to influence cross-functional stakeholders.

AWS Marketing leads the charge in cloud innovation inspiring and empowering customers and partners to unlock their cloud potential. We shape AWSs industry perception through compelling narratives that demonstrate our leadership in AI and transformative solutions while driving customer growth across our vast service portfolio. Our team delivers personalized connected experiences that foster AWS adoption across diverse industries continuously adapting our strategy to stay ahead in our digital-first world. Join our forward-thinking team to shape the future of cloud computing contributing to strategic initiatives that respond to evolving technology industry and customer requirements. Youll collaborate globally to translate complex technology into clear valuable solutions creating impactful programs that drive AWSs growth in an inclusive collaborative environment where diverse perspectives and bold thinking thrive.

***Please note this is a fixed-term contract for 12 months***



Key job responsibilities
Design and execute territory-specific ABM campaigns (1:1 1:few) for a select subset of our Auto&Mfg accounts that align with global frameworks and drive measurable business impact
Build and maintain relationships with sales teams to understand account priorities and translate them into effective marketing programs
Analyze customer data buying signals and market trends to inform campaign strategy and optimization
Create and implement multi-channel programs (events digital direct) that deliver personalized customer experiences
Partner with regional marketing teams to ensure ABM programs complement broader field marketing efforts
Drive operational excellence through standardized processes documentation and best practices
Track and report on program performance using data to optimize and scale successful approaches
Manage program budgets effectively demonstrating frugality while maximizing impact
Collaborate with global ABM community to share learnings and adopt proven practices

Success Measures:
Pipeline influence and revenue contribution from ABM accounts
Account engagement metrics and program ROI
Sales team satisfaction scores
Program execution quality and timeliness
Process improvement and best practice contributions


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- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience building executing and scaling cross-functional marketing programs
- Experience using data and metrics to measure impact and determine improvements
- Experience in marketing
- Experience solving problems with technology in the Automotive & Manufacturing industries

- Experience driving direction and alignment with large cross-functional teams and agency partners
- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover invent simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice ( to know more about how we collect use and transfer the personal data of our candidates.

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