Global Brand Manager
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Job Summary
For over 75 years BIC has been creating ingeniously simple and joyful products that are a part of every heart and home.
As a member of our team youll be a part of reigniting a beloved brand as we continue to reimagine everyday essentials in new sustainable and responsible ways.
Our roll up your sleeves and get the job done approach to work creates an environment where self-starters problem solvers and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to the table to make a meaningful impact on our mission.
Its a colorful world - make your mark by joining the BIC team today.
Job Description
As Global Brand Manager you are responsible of delivering a global multi-year growth strategies for your category portfolio. This role is responsible for recommending brand growth strategies leading portfolio management including global innovation and renovation and collaborating with the commercial team to monitor the execution of key brand initiatives across this position is available across multiple business units successful candidates may be considered forseveralBIC globalcategories.
Main Responsibilities:
Partner with Market and Consumer Insight team to understand market & consumer trends and ensure strong strategic proposition.
Monitor the global marketplace for new product innovationscompetitive intelligence and key trends(consumer lifestyle social societal insights macro market trend emerging technologies) to identify and develop white space and business opportunities.
Recommendthe development of successfulstrategic plansto deliver against long-term category strategy.
Global Portfolio Management: support the execution of the global portfolio strategy based on consumers needs and occasions in alignment with the Brands Equity strategy. Define priority Need Spaces and Growth opportunities. Contribute to portfolio simplification efforts and support the regional teams in aligning their portfolio to the global strategy.
Global Innovation/Renovation Leader: lead cross-functional teams to deliver multi-year innovation including identifying consumer insights coordinating and analyzing market trends and research partnering with R&D to identify and develop partnerships and technologies developing packaging and Commercial launch materials.
Partner with the Global Masterbrand team in the development and global roll out ofcreative communication and partnership campaigns.
Collaborate withthe Commercial teamsto monitor the go-to-market and executionof the strategy.
Champions theday-to-day operational functionsof the global brand including innovation process management budget management invoicing.
Qualifications
Bachelors degree in Business Marketing Business Administration or related field
5 years of Marketingin CPG with a fair mix between Global Innovation and Regional or country experience.
Solid understanding and experience of both Qualitative / Quantitative consumer research with proven analytical skills with the ability to interpret data and translate consumer insights and learnings market trends into actionable recommendations for new innovation initiatives to feed brand growth
Proven new product launches track record- driving an innovation process from Ideation conceptualization through to product proof-of-concepts and consumer validation
Strong consumer-focused orientation and problem-solving skills. Ability to think and sell conceptually.
Ability to flexbetween strategic analytical and creative thinking with an open and business-driven mindset
Highly motivated dedicated self-starter with ability to work independently
Solid organizational and project management to work with cross-functional teams and cross-cultural environment manage and prioritize multiple projects deadlines and priorities
Strong financial acumen
Flexibility and resilience in a fast-moving environment
Fluent English
BIC is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products make better decisions and better serve our customers. We do not discriminate based upon race religion color national origin gender sexual orientation veteran status disability status or similar characteristics. All employment is decided based on qualifications merit and business need.
BIC is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice all resumes submitted by search firms to any team member at BIC via email or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means
Required Experience:
IC
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